Experience Korea at Nike

Seoul, South Korea, South Korea

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Sportswear, MarketingIndustries

Requirements

Bachelor’s degree in Marketing, Business, or related field
6–7+ years of experience in marketing, with a proven track record in brand and campaign execution
Mandatory experience in retail marketing
Strong communication and interpersonal skills in both English and Korean

Responsibilities

Lead the charge in shaping Nike’s retail brand presence in Korea
Partner with Global and Geo retail marketing teams to define and adapt seasonal strategies for product presentation, communication, and consumer experience
Plan and execute comprehensive marketing initiatives for Nike stores, including design, storytelling, and consumer engagement
Launch brand campaigns tailored to retail environments and optimize consumer journeys
Manage external vendors and identify best-fit local agencies for execution
Lead and support operational tasks including execution maintenance and budget oversight
Build strong cross-functional relationships to deliver impactful brand experiences

Skills

Key technologies and capabilities for this role

Retail MarketingBrand MarketingCampaign ExecutionVisual MerchandisingConsumer ExperienceStore DesignMarketing StrategyEnglishKorean

Questions & Answers

Common questions about this position

What experience level is required for this role?

The position requires a Bachelor’s degree in Marketing, Business, or related field, along with 6–7+ years of experience in marketing and mandatory experience in retail marketing.

What language skills are needed for this position?

Fluency in both English and Korean is required, along with strong communication and interpersonal skills in both languages.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What kind of work environment can I expect at Nike in this role?

This is a fast-paced, collaborative environment where you'll work with cross-functional teams, Nike’s Global office, and external vendors.

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters

1964Year Founded

IPOCompany Stage

Consumer Software, Social Impact, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.

Rising raw material costs could impact Nike's profit margins.

Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.

The company capitalizes on retro designs, appealing to nostalgic consumers.

Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.

Significant investments indicate strong investor confidence in Nike's growth prospects.

Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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