Social Media Manager
Everyday RobotsSalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Senior Marketing Associate - Social, U.S. Card Performance Marketing (Hybrid) at Capital One
McLean, Virginia, United States
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, MarketingIndustries
Requirements
- Bachelor’s Degree or Military Experience
- At least 2 years of experience in paid social marketing working with Meta platforms Facebook & Instagram
- At least 1 year of experience trafficking Meta campaigns
- At least 2 years of experience with Microsoft Excel and Google Sheets
- At least 1 year of experience with Google Suite applications
- Experience in performance marketing either at an agency or in house
- Self-starter, able to work in a fast paced environment
- Strong organizational skills, ownership mentality, ability to prioritize workloads, and fast learner of new digital marketing and social media platforms and tools
- Solid understanding of performance marketing, conversions, and online customer acquisition
- Ability to work with high-performing teammates, as well as partners across the enterprise
- Comfortable working with large data sets in Excel / Google Sheets + familiarity with common performance marketing metrics
- Strong ability to create presentations and clearly communicate through PowerPoint/Google Slides
Responsibilities
- Partner with channel team for planning and implementation of Meta campaigns on Facebook and Instagram, following outlined process and flagging areas for potential process improvements
- Scope future tests with Meta team and channel team, thinking through the highest leverage ways to structure tests to achieve most valuable results, including: creative testing, audience testing, new placements, etc
- Coordinate across internal teams including Compliance, Brand Marketing, Customer Experience, Analytics, Data, Technology etc. to execute Meta strategies end to end
- Partner with QA associate to maintain platform documentation, plan launch timings, and ensure following well managed processes
- Create creative briefs to support upcoming tests and maintain channel creative library
Skills
Meta Ads
Facebook
Instagram
Performance Marketing
Creative Testing
Audience Testing
Excel
Google Sheets
Creative Briefs
Campaign Management
Digital Marketing
Social Media Platforms
Capital One
Offers diverse financial products and services
About Capital One
Capital One provides a variety of financial services aimed at making banking accessible and easy for everyone. The company offers products such as credit cards, savings accounts, car loans, and business checking accounts, catering to both individual consumers and small businesses primarily in the United States. Capital One's approach includes user-friendly banking solutions with no fees or minimums for checking accounts, allowing customers to manage their finances more effectively. They generate revenue through interest on loans, credit card fees, and investment banking services. What sets Capital One apart from its competitors is its strong commitment to financial inclusion and literacy, demonstrated through community partnerships and educational initiatives, such as collaborations with Khan Academy. The company's goal is to create a more inclusive financial system and empower customers with the knowledge and tools they need to make informed financial decisions.
McLean, VirginiaHeadquarters
2014Year Founded
$15.9MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees
Benefits
Medical, Dental, & Vision coverage
Onsite Health Centers
Prescription saving with network of local pharmacies
Stock Purchase Plan
Education Assistance
401(k)
Flexible Spending Accounts
Life and Disability insurance
Generous paid time off + corporate & floating holidays
Registered dieticians on site, cooking classes and free virtual fitness classes
Employee Assistance Program
Risks
Increased competition in subscription management tools may dilute Capital One's advantage.
Over-reliance on partnerships could expose Capital One to technological risks.
Departure of key personnel like Joe Rodriguez may affect risk management continuity.
Differentiation
Capital One offers user-friendly banking with no fees or minimums for checking accounts.
The company partners with Khan Academy to provide financial literacy education.
Capital One is the first major U.S. bank to offer subscription management tools.
Upsides
Capital One's mobile app is a model for secure, user-friendly digital banking.
Data sharing with Worldpay enhances payment security and fraud prevention.
Partnerships with fintechs like Minna Technologies improve customer experience.
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