Senior Manager, Sales Compensation

Position Overview

At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

We’re looking for a Senior Manager, Sales Compensation to lead the design, execution, and analysis of our global incentive programs and non-standard deal structures. In this highly cross-functional role, you’ll own the full compensation lifecycle—from plan design to payouts—while also overseeing non-standard deal analysis and strategy. You’ll partner closely with Sales, RevOps, and Legal to ensure our compensation and deal frameworks drive sustainable growth, align with company goals, and motivate high performance.

About the Role

• Employment Type: Full-time, Permanent, Exempt
• Location: Remote-first (United States; BC & ON, Canada)
• Reporting to: Director, GTM Finance

Compensation

The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.

United States (all figures cited below are in USD and pertain to workers in the United States)

• Zone A: $162,900 - $228,900
• Zone B: $152,900 - $215,200
• Zone C: $142,900 - $201,600

Canada (all figures cited below are in CAD and pertain to workers in Canada)

• $184,700 - $261,200

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals.

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Responsibilities

As a Senior Manager, Sales Compensation, you’ll:

• Lead the annual sales compensation design process from start to finish, including selecting compensation metrics, designing plan structures, and overseeing the successful rollout and enablement for the sales team.
• Own the complete administration of sales compensation plans, ensuring the timely and accurate payout of commissions and incentives while managing all related policies and documentation.
• Partner closely with leadership in Sales, Finance, and Total Rewards to ensure that all compensation and incentive programs, including SPIFFs and partnerships agreements, are aligned with strategic business priorities and drive a pay-for-performance culture.
• Deliver insightful analytics and reporting to leadership on key performance indicators such as quota attainment, capacity modeling, and compensation effectiveness.
• Manage and develop a team responsible for sales compensation and deal strategy, including a direct report focused on the financial impacts of non-standard deal structures.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

Requirements

• 8+ years of experience in sales compensation, sales operations, finance, or a related field.
• Minimum 1 year of people management experience.
• Strong analytical, financial modeling, and...