Senior Manager, Market Intelligence at Inspire

Atlanta, Georgia, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Foodservice, CPG, GroceryIndustries

Requirements

Bachelor’s degree in Marketing, Business or Economics preferred or equivalent related experience and training
10+ years of market intelligence experience, preferably with experience in foodservice, CPG, or grocery
Proven experience in delivering crisp and synthesized work products
Public-company experience desired
Strong leadership ability and experience building, developing and leading teams
Market research experience across primary and secondary methodologies as well as knowledge of key analytical models and tools
Ability to understand and think strategically, integrating and balancing big-picture concerns with day-to-day activities
Proven ability to deliver results through insights and data
Demonstrated experience staying ahead of key competitor actions and their implications or threats to Inspire Brands portfolio
Experience quickly analyzing and then synthesizing key information from competitive earnings calls and reports that’s made both digestible and actionable for leadership teams
Understands and interpret financial results and analysis and develop appropriate recommendations
Strong written, verbal, and interpersonal communication skills
Champions new ideas and initiatives and creates an environment that supports innovation; leverages fresh perspectives, breakthrough ideas, and new paradigms to create value in the market
Ability to work effectively in a team environment across all levels throughout the organization; can thrive in a fast-paced working environment

Responsibilities

Manage the day-to-day activities, process, and timelines of the market intelligence team, ensuring deadlines and project objectives are met
Deliver synthesized actionable insights from internal and external company data by applying appropriate analytical techniques
Work with the Brand Analytics teams to build a strategic and integrated view of the market relative to our brands and consumers
Develop near-real-time reports with actionable insights on competitors and industry dynamics
Provide insight to various teams on a periodic cadence regarding industry trends and subsequent industry implications
Manage a team of analysts responsible for monitoring and reporting on our landscape for Inspire Brands and its key stakeholders
Partner closely with the Senior Director, Market Intelligence, Data & Analytics, Commercial Group, Finance, as well as the brand teams and franchisees
Ensure that the team understands the holistic competitive landscape and provides a synthesized view and narrative on where the market is going, who is winning and why, and how we can continue to differentiate and strategically invest to build value

Skills

Key technologies and capabilities for this role

Market IntelligenceData AnalysisCompetitive AnalysisMarket ResearchLeadershipTeam ManagementStrategic InsightsIndustry TrendsReportingAnalytics

Questions & Answers

Common questions about this position

What experience is required for the Senior Manager, Market Intelligence role?

Candidates need 10+ years of market intelligence experience, preferably in foodservice, CPG, or grocery, along with proven experience delivering crisp and synthesized work products and public-company experience desired.

What education is preferred for this position?

A Bachelor’s degree in Marketing, Business or Economics is preferred, or equivalent related experience and training.

What leadership skills are needed for this role?

Strong leadership ability and experience building, developing, and leading teams is required.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

Inspire

Provides renewable energy subscription services

About Inspire

Inspire provides renewable energy solutions through a flat rate subscription model. Customers can easily switch to 100% renewable energy with a low monthly price, which remains consistent without the fluctuations typical of traditional energy bills. This subscription service is designed for environmentally conscious consumers who want to support clean energy sources. Inspire stands out from competitors by offering a straightforward and predictable pricing structure, along with highly regarded customer service that emphasizes clear and personable interactions. The company's goal is to positively impact the environment by combating climate change and promoting clean air initiatives.

Santa Monica, CaliforniaHeadquarters

2014Year Founded

$8MTotal Funding

SERIES_ACompany Stage

Energy, Consumer GoodsIndustries

51-200Employees

Benefits

Comprehensive health plans

401k matching

Training & development

Flexible PTO

Wellness days

Paid parental leave

Risks

Increased competition could erode Inspire's market share.

Potential changes in government subsidies may impact Inspire's pricing model.

Rising operational costs could force Inspire to increase subscription fees.

Differentiation

Inspire offers a flat rate subscription for 100% renewable energy.

Customers can switch to Inspire's service in less than two minutes.

Inspire is known for excellent customer service and clear communication.

Upsides

Growing consumer interest in sustainable living boosts demand for Inspire's services.

Advancements in battery storage enhance Inspire's renewable energy reliability.

Government incentives for renewable energy adoption make Inspire's model more appealing.

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