[Remote] Senior Manager, Global Marketing Development (Clinical Research) at Thermo Fisher Scientific

United Kingdom

Thermo Fisher Scientific Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Clinical Research, CRO, Pharmaceutical, Biotech, HealthcareIndustries

Requirements

  • Bachelor's degree required in Science, Health Sciences or Business (MBA an advantage)
  • 2-3 years pharmaceutical/CRO/medical device experience with knowledge of the industry and healthcare environment
  • 6-8 years in marketing related roles
  • Prior brand marketing background with strong history of achievement and performance, and solid working knowledge of sales and marketing relationships
  • Strong interpersonal skills, excellent verbal communication and presentation skills
  • Experience working across cultures and partnering with colleagues who represent a diverse selection of experiences and skills

Responsibilities

  • In collaboration with the Global Market Development Director, develop and implement differentiated enterprise-level marketing programs around clinical trial sites and patient recruitment for patients participating in clinical trials, as well as medical communications business to enable business strategy, drive awareness, demand generation, and revenue growth
  • Identify interconnections between patient recruitment, patient preference, and engagement in clinical trials, as well as solutions that enable clinical research sites to retain these patients while participating in clinical research
  • Highlight population science in clinical trials that could lead to better patient outcomes, and ultimately clinical research outcomes, and the marketing messaging that further supports leadership position
  • Address sponsors’ needs and pain points around the challenges of clinical research site selection through marketing programs that demonstrate understanding of study protocol complexities and schedules
  • Promote innovative, industry-leading decentralized clinical trial approaches that support clinical research sites and study participants and position as a formidable market leader
  • Understand the selling resourcing model across the business and help optimize the marketing mix to support this
  • Support the development and implementation of marketing deliverables, including compelling value propositions, promotional positioning, messaging materials and selling resources/collateral
  • Support brand presence at major conferences
  • Help develop and maintain all marketing campaign activities, in line with marketing budgets, and monitor KPIs to assess campaign success; regularly review and optimize plans in close collaboration with business collaborators based on identified critical metrics
  • Share best practices with marketing colleagues across Therapeutic Area & Clinical solutions
  • Partner with internal and external agencies, and establish strong working relationships to align across all marketing verticals, including Content Marketing, Marketing Tech & Operations, ABM and Brand Execution, to develop and launch marketing campaigns

Skills

Strategic Marketing
Market Development
Demand Generation
Patient Recruitment
Medical Communications
Clinical Trials
Marketing Planning
Business Strategy
Population Science
Customer-Centric Marketing

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters
1956Year Founded
$17MTotal Funding
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.
Sale of anatomical pathology business could create a temporary product gap.
Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.
Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.
They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.
Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.
Collaboration with Mainz Biomed positions them in the growing cancer detection market.

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