Senior Manager, Franchise Finance at The Coca-Cola Company

Seoul, South Korea, South Korea

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

NoVisa

Beverage, Consumer Goods, FranchiseIndustries

Requirements

University Degree (Bachelor) or equivalent experience in Finance, Business Administration, or a related field
10+ years of prior relevant experience in financial analysis, budgeting, and strategic planning
Proven experience in developing and monitoring budgets, analyzing financial data, and forecasting results
Demonstrated ability to make improvements or recommend enhancements of processes, systems, or products to enhance performance
Strong communication skills, with the ability to explain complex financial information to a variety of audiences
Experience in leading performance management for business P&L and providing relevant analytics and actionable insights
Proven track record in leading annual business plans and long-range plans in collaboration with customer teams
Experience in driving engagement with senior leaders and leading teams to drive cross-functional alignment across multiple stakeholders
Experience in leading Platform Services engagement for business
Proven ability to lead financial evaluation and partner with business teams to structure commercials for all new deals or renewals
Deep understanding of the financials and system economics comprising the Bottlers, customers, marketing agencies through the lens of categories, packages, brands, and the competitive landscape

Responsibilities

Act as lead finance partner to Franchise, CCL, and Marketing teams, ensuring strategic and operational plans are grounded in strong financial logic
Lead P&L analysis by route-to-market/channel; identify channel margin improvement opportunities and recommend optimization strategies, incorporating both company and bottler economics
Partner with CCL to assess customer-level profitability, including trade terms impact and promotional ROI; use joint company–bottler data to improve pricing, investment allocation, and portfolio mix
Collaborate with RGM in the CCL team to model and evaluate price-pack architecture, mix optimization, and promotional effectiveness; ensure RGM strategies are aligned with channel, customer, and brand profitability goals
Develop financial business cases for new brand launches, customer acquisition, and channel expansion; model benefits, costs, risks, and sensitivities incorporating system-level view; provide clear recommendations for go/no-go decisions to leadership
Act as primary finance liaison for bottler partners, working collaboratively to ensure agreed financial targets are met; support negotiations on pricing, investments, and incentives
Monitor bottler KPIs (volume, revenue, profitability) and incorporate into total system P&L views

Skills

Finance Business Partnering

P&L Analysis

Channel Profitability

Customer Profitability

Revenue Growth Management

RGM

Business Case Development

Financial Modeling

Pricing Strategy

Promotional ROI

Trade Terms Analysis

The Coca-Cola Company

Global leader in non-alcoholic beverages

About The Coca-Cola Company

The Coca-Cola Company is a major player in the beverage industry, offering a variety of non-alcoholic drinks such as soft drinks, water, sports drinks, juices, and plant-based beverages. Its products are manufactured and distributed through a network of bottling partners who handle the production, packaging, and delivery of these beverages to consumers and businesses around the world. This extensive distribution system ensures that Coca-Cola products are widely available. Unlike many competitors, Coca-Cola benefits from strong brand recognition and a diverse portfolio of popular drinks, which helps it adapt to changing consumer tastes. The company's goal is to refresh the world and positively impact communities while maintaining a commitment to sustainability.

Atlanta, GeorgiaHeadquarters

1892Year Founded

IPOCompany Stage

Consumer GoodsIndustries

10,001+Employees

Risks

Acquisition of Billson’s Beverages may affect Coca-Cola's non-alcoholic brand image.

Economic pressures may reduce consumer spending on premium Coca-Cola products.

AI-driven campaigns could expose Coca-Cola to data privacy concerns and scrutiny.

Differentiation

Coca-Cola's vast distribution network ensures global product availability and market penetration.

Strong brand equity and marketing efforts drive consumer loyalty and market presence.

Commitment to sustainability initiatives enhances brand reputation and competitive edge.

Upsides

Growing demand for health-conscious beverages boosts Coca-Cola's low-sugar and functional drink offerings.

Direct-to-consumer sales channels enhance Coca-Cola's e-commerce presence and consumer engagement.

Popularity of plant-based diets allows Coca-Cola to expand its plant-based beverage line.

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