Senior Manager, Digital Content Strategy & Organic Growth - Capital One Software (Remote) at Capital One

Richmond, Virginia, United States

Capital One Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Financial Services, Software, Cloud ComputingIndustries

Requirements

  • At least 7 years of strategic search experience in digital strategy, SEO, or content marketing, with a specific focus on B2B enterprise software or SaaS environments
  • Bachelor’s, Master’s, or PhD in quantitative fields (such as Engineering, CS, Economics) or MBA with quantitative focus

Responsibilities

  • Own the roadmap for organic growth, simultaneously targeting top rankings on Google and "Share of Citation" on AI platforms like ChatGPT, Perplexity, and Claude
  • Partner with Development to implement advanced structured data (Schema.org) and knowledge graphs, ensuring content is machine-readable and optimized for LLM retrieval
  • Collaborate with Content and Product teams to structure information (glossaries, FAQs, technical docs) specifically to answer complex user prompts and secure rich snippets
  • Orchestrate strategies to gain mentions on high-authority industry sites and third-party review platforms (G2, Capterra) to validate brand authority to search algorithms
  • Define and track success metrics beyond traditional clicks, focusing on brand sentiment in AI responses, citation frequency, and high-intent traffic quality
  • Act as the bridge between Product, Design, and Content to ensure the website evolves into a seamless, high-performing digital product that drives ROI

Skills

Digital Content Strategy
Organic Growth
Technical SEO
Editorial Strategy
Brand Authority
AI-Driven Discovery
LLM Optimization
Content Architecture
Search Engine Optimization
B2B Marketing

Capital One

Offers diverse financial products and services

About Capital One

Capital One provides a variety of financial services aimed at making banking accessible and easy for everyone. The company offers products such as credit cards, savings accounts, car loans, and business checking accounts, catering to both individual consumers and small businesses primarily in the United States. Capital One's approach includes user-friendly banking solutions with no fees or minimums for checking accounts, allowing customers to manage their finances more effectively. They generate revenue through interest on loans, credit card fees, and investment banking services. What sets Capital One apart from its competitors is its strong commitment to financial inclusion and literacy, demonstrated through community partnerships and educational initiatives, such as collaborations with Khan Academy. The company's goal is to create a more inclusive financial system and empower customers with the knowledge and tools they need to make informed financial decisions.

McLean, VirginiaHeadquarters
2014Year Founded
$15.9MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees

Benefits

Medical, Dental, & Vision coverage
Onsite Health Centers
Prescription saving with network of local pharmacies
Stock Purchase Plan
Education Assistance
401(k)
Flexible Spending Accounts
Life and Disability insurance
Generous paid time off + corporate & floating holidays
Registered dieticians on site, cooking classes and free virtual fitness classes
Employee Assistance Program

Risks

Increased competition in subscription management tools may dilute Capital One's advantage.
Over-reliance on partnerships could expose Capital One to technological risks.
Departure of key personnel like Joe Rodriguez may affect risk management continuity.

Differentiation

Capital One offers user-friendly banking with no fees or minimums for checking accounts.
The company partners with Khan Academy to provide financial literacy education.
Capital One is the first major U.S. bank to offer subscription management tools.

Upsides

Capital One's mobile app is a model for secure, user-friendly digital banking.
Data sharing with Worldpay enhances payment security and fraud prevention.
Partnerships with fintechs like Minna Technologies improve customer experience.

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