Senior Insight Analyst - Tech & Durables at Nielsen

Warsaw, Masovian Voivodeship, Poland

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Electronics, Domestic Appliances, IT, Telecom, Tech & DurablesIndustries

Requirements

Bachelor’s or Master’s degree in Business/Marketing/Economics/Statistics or related field
3+ years of experience in Retail, Market Research, Consulting or Product Management of durables or equivalent business units
Knowledge of NielsenIQ and/or GfK data and systems is an asset
Fluent communication in English - verbal and written (at least C1 level)
Knowledge of Dutch or French (B2 and higher) is an asset
Very good knowledge of Microsoft Excel and PowerPoint
Robust analytical skills and attention to detail
Ability to make sound decisions and resolve problems in a highly client-focused manner
Strong presentation and communication skills
Excellent time management and prioritization skills with a proven track record of delivering projects on time
Strong interpersonal skills and ease of working in a multicultural setting and a virtual environment

Responsibilities

Become the trusted market expert in one or more categories / industry segments
Develop fact-based answers to complex client key business questions
Create and deliver compelling market presentations, providing insights and recommendations that help clients grow their business
Driving adoption and usage (i.e. activation, reactivation and engagement) of our gfknewron platform within the client organization, by demonstrating clear ROI to clients
Collaborate with internal client service teams to ensure client reports are delivered, and requests are solved in a timely manner
Identify leads for cross-sell and upsell opportunities with the assigned client and product portfolio
Contribute to the team and NIQ goals by participating in- or leading strategic internal projects

Skills

market analysis

data insights

client presentations

stakeholder management

cross-sell

upsell

analytical mindset

strategic thinking

research data

sales data

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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