Senior, GTM Digital Content Management at Nike

Hilversum, North Holland, Netherlands

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Apparel, Retail, Consumer GoodsIndustries

Requirements

Stakeholder management: working closely with stakeholders, create feedback loop on content relevancy and efficiencies
Project management: lead new projects and processes directly and ability to brief third-party vendors on a production process
E2E B2B experience: understand information/content flow and digital experience usage internally and externally, CMS
Marketplace: Think marketplace wide – create consumer ready content whenever possible
Transition management: Educate and train teams to be able to maximize the usage of our digital assets
Digital Asset Management: Airtable as well as a variety of other creative & content management platforms
Digital creation background with digital transformation expertise and mindset

Responsibilities

Enable the local commercial content production through cataloguing, digital asset management, and publication
Drive the overall samples ordering & management process through continuous process optimization with the use of digital tools & technology
Maintain a strong connection with cross-category EMEA stakeholders and work cooperatively with Global Content teams in order to consume, adapt and complement the content delivered upstream
Own the development, management, & continuous improvement of the digital hub for GTM & DS (built currently on Airtable) incl KPI development
Act as a business partner, combine digital creation background with digital transformation expertise and mindset to integrate and adapt content management capabilities to the rapidly evolving needs of the business
Effectively project manage and coordinate a variety of internal stakeholders on larger projects to ensure maximum business value delivery
Ad hoc support of samples management processes and other responsibilities as may be needed in support of Go To Market
Manage physical & digital assets & information across the GTM & DS value chain ensuring organization, maximizing usability, and enabling efficiency

Skills

Key technologies and capabilities for this role

Digital Asset ManagementAirtableStakeholder ManagementProject ManagementContent ManagementCMSSamples ManagementProcess OptimizationDigital ToolsKPI Development

Questions & Answers

Common questions about this position

What benefits does Nike offer?

Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What key skills are required for this role?

Required skills include stakeholder management, project management, E2E B2B experience with CMS and Marketplace thinking, transition management for training teams, and Digital Asset Management expertise with Airtable and other platforms.

What is the company culture like at Nike?

Nike has a casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development, with a shared mission to bring inspiration and innovation to every athlete in the world.

What makes a strong candidate for this position?

A strong candidate combines digital creation background with digital transformation expertise, excels in stakeholder and project management, has E2E B2B experience with CMS, and proficiency in Digital Asset Management tools like Airtable.

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters

1964Year Founded

IPOCompany Stage

Consumer Software, Social Impact, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.

Rising raw material costs could impact Nike's profit margins.

Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.

The company capitalizes on retro designs, appealing to nostalgic consumers.

Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.

Significant investments indicate strong investor confidence in Nike's growth prospects.

Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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