Senior Executive

Karachi, Pakistan

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Market Research, MediaIndustries

Requirements

Candidates must possess 2-3 years of relevant working experience, with a mandatory background in market research and quantitative research projects. Strong client focus, understanding of research techniques, and proficiency in analysis tools, data interpretation, and numerical skills are essential. The ability to work seamlessly with MS Suite (Word, Excel, PowerPoint) is also required.

Responsibilities

The Senior Executive will ensure assigned responsibilities are completed on time and to quality expectations, adhering to Nielsen's research processes. Responsibilities include supporting daily project execution, designing questionnaires, conducting link testing, and demonstrating full ownership of tasks with attention to detail. Proactive communication with partner divisions, timely submission of materials, and drafting reports and commentaries are also key duties. The role involves attending client presentations with a manager to provide support as needed.

Skills

Quantitative Research

Market Research

Data Analysis

Report Writing

Presentation

Questionnaire Design

Data Interpretation

Client Focus

Telecom Sector Experience

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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