Senior Economy Data Analyst II at Mistplay

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Mobile Gaming, Loyalty Programs, Ad TechIndustries

Requirements

Candidates should possess a Bachelor's degree in Economics, Mathematics, Statistics, or a related quantitative field, and a minimum of six years of experience in quantitative analysis, ideally within the gaming or consumer tech industries. Strong analytical and problem-solving skills are essential, along with the ability to synthesize and communicate complex information effectively.

Responsibilities

The Senior Economy Data Analyst II will own Mistplay’s in-app user economy, driving insights discovery to optimize user rewards and engagement. They will conduct prescriptive analysis to identify actionable insights, define KPIs, build automated dashboards and reports, and design and execute multivariate product experiments. Furthermore, they will develop and maintain mathematical models to simulate in-game economic systems, apply advanced analytics techniques including machine learning, and collaborate with stakeholders to build business cases and forecasts for new features, serving as a strategic thought partner throughout the product development lifecycle.

Skills

Data Analysis

Experimentation

Product Roadmap

Business Performance

Product Performance

User Economy

In-app Earn Rate

Loyalty

Tiering

Mistplay

Loyalty platform rewarding mobile gamers

About Mistplay

Mistplay is a loyalty platform for casual mobile gamers that rewards users for playing games on their smartphones. Users download the app to discover new games and earn "Units"—points that can be redeemed for rewards like gift cards. The company generates revenue through partnerships with game developers and advertisers, allowing it to offer rewards without charging users directly. Mistplay differentiates itself by combining game discovery with social features, creating a community-driven experience that enhances user engagement.

Montreal, CanadaHeadquarters

2016Year Founded

BUYOUTCompany Stage

Consumer Software, GamingIndustries

201-500Employees

Risks

Subscrible's ad-free gaming catalog could attract Mistplay's user base.

The competitive mobile gaming landscape may increase user acquisition costs for Mistplay.

Mistplay's reliance on ad revenue is threatened by the trend of ad-free gaming experiences.

Differentiation

Mistplay combines game discovery with a robust rewards system and social features.

The platform offers personalized game recommendations through an AI-driven recommendation engine.

Mistplay hosts weekly contests, enhancing user engagement and retention.

Upsides

Mistplay's recognition as a top employer enhances its brand reputation and attracts talent.

The company's growth, with over two million monthly active users, indicates strong market demand.

Majority investment from GrowthCurve Capital provides resources for accelerated growth and innovation.

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