Senior Director, Product Management at Credit Karma

Oakland, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

FinTech, Financial ServicesIndustries

Requirements

10+ years of product management experience with a proven track record of delivering impactful consumer products at scale
5+ years of people management experience, leading, mentoring, and growing PM talent
Ability to set the big-picture strategy while rolling up your sleeves to dive into details of execution
Demonstrated ability to use data and research to make product decisions and drive alignment across stakeholders
Comfort working within legal, compliance, and policy constraints in consumer finance

Responsibilities

Define and own the vision, strategy, and roadmap for Subscriptions, balancing near-term growth with long-term business sustainability
Build subscription offerings that deliver durable member value, including ongoing benefits, personalized insights, and integrated tools across Credit Karma’s ecosystem
Partner closely with Growth Marketing and Lifecycle Marketing teams to drive acquisition, retention, and engagement across the member lifecycle
Establish clear success metrics (subscriber growth, engagement, retention, revenue per user) and align the team around measurable impact
Inspire, manage, and mentor a team of product managers while creating strong cross-functional partnerships across engineering, design, data science, marketing, and operations
Champion a member-first approach, ensuring subscription experiences are transparent, trustworthy, and in service of our mission to champion financial progress
Continuously test, learn, and iterate on features, packaging, and pricing models to optimize member value and business outcomes
Serve as a key leader within the broader Product org, helping shape strategy and influence company-wide initiatives beyond Subscriptions

Skills

Key technologies and capabilities for this role

Product ManagementProduct StrategyRoadmap PlanningSubscriptionsGrowth MarketingLifecycle MarketingCross-functional LeadershipMetrics DefinitionPersonalizationFinancial Products

Questions & Answers

Common questions about this position

What is the salary or compensation for the Senior Director of Product Management role?

This information is not specified in the job description.

Is this Senior Director role remote or does it require working from an office?

This information is not specified in the job description.

What key skills or experiences are required for this Senior Director position?

The role requires strong product management leadership, experience defining vision and roadmaps, building subscription offerings, partnering cross-functionally with engineering, design, marketing, and data science, and managing/mentoring product manager teams.

What is the company culture like at Credit Karma?

Credit Karma is a mission-driven company focused on championing financial progress for members, with a member-first approach that emphasizes transparent, trustworthy experiences.

What makes a strong candidate for this Senior Director role?

Strong candidates will have experience building and scaling new business lines like subscriptions, leading cross-functional teams, defining product vision and metrics, and driving member value with a focus on growth, retention, and revenue.

Credit Karma

Provides free credit scores and financial tools

About Credit Karma

Credit Karma provides financial tools and resources to help individuals improve their financial health. The platform offers free access to credit scores, credit monitoring, and personalized recommendations for credit cards and loans, including options for cars, homes, and personal financing. Users can track their credit progress and receive alerts about changes to their credit reports. Unlike many competitors, Credit Karma operates on a freemium model, allowing users to access a wide range of services at no cost while earning revenue through partnerships with financial institutions. The company's goal is to empower its members to achieve their financial goals by providing helpful resources and fostering a sense of ownership and progress in their financial journeys.

Oakland, CaliforniaHeadquarters

2007Year Founded

$358MTotal Funding

ACQUISITIONCompany Stage

Fintech, Cybersecurity, Financial ServicesIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

401(k) Retirement Plan

Commuter Benefits

Wellness Program

Paid Vacation

Paid Sick Leave

Education Perks

Risks

Increased competition from Walmart-backed FinTech One could challenge Credit Karma's market share.

Integration challenges from Zendrive acquisition may distract from Credit Karma's core objectives.

Intuit's AI advancements could overshadow Credit Karma's financial tools and services.

Differentiation

Credit Karma pioneered free credit scores, setting it apart in personal finance.

The company offers a comprehensive suite of free financial tools and recommendations.

Credit Karma's freemium model generates revenue through partnerships with financial institutions.

Upsides

Credit Karma's acquisition of Zendrive enhances its mobility risk intelligence offerings.

AI-driven financial assistants could inspire Credit Karma to develop personalized financial tools.

Growing digital solutions adoption by SMBs presents expansion opportunities for Credit Karma.

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