Senior Director, Global Communications & Social Impact, Converse at Nike

Boston, Massachusetts, United States

Nike Logo
$198,500 – $418,400Compensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Apparel, Marketing, SportsIndustries

Requirements

  • Bachelor’s degree in Media Relations, Communications, Business or related field (will accept any suitable combination of education, experience and training)
  • Minimum 15 years’ experience in Communications, Media Relations and driving strategic internal and external corporate communications vision and strategy
  • Experience driving planning and execution of Communication & Social Impact strategies covering Employee Communications, Corporate Communications, Brand and Product Communications, Media Relations and Media Strategy, Sports Marketing Comms, issues Management, and Change Management
  • Demonstrated experience building strategic partnerships with Marketing teams toward elevated brand energy and culture and intentional, seamless brand communications across all consumer touch points
  • Existing knowledge of the social impact, corporate responsibility and sports sectors and demonstrated results in adopting creative and innovative approaches to addressing social issues and challenges
  • Global and Geography experience, understanding and acumen
  • Experience driving Executive Communications and thought leadership
  • Experience leading and developing high-potential teams, including through ambiguity and times of transformation
  • Experience establishing, cultivating and owning stakeholder and partnership management; functional, business, enterprise – internal and external
  • Experience driving strategic budget management and oversight
  • Thrives in high-pressure environments with deep expertise in navigating brand transformation, internal communications, external brand communications, and crisis management
  • Skilled communicator, trusted counselor to senior leadership, and collaborative team builder who can lead with clarity and confidence across complex, cross-functional landscapes

Responsibilities

  • Provide strategic advice and counsel to the Converse Executive Team and Nike Communications Leadership Team regarding reputation, messaging, narrative positioning, brand building, issues management, crisis communications and employee engagement
  • Drive the vision for the Company’s social impact strategy, including corporate giving and building community partnerships focused on providing access and opportunities to youth in key cities around the world
  • Provide leadership on reputation, values, and culture across the Converse brand
  • Set and drive the strategic vision, planning and execution for Communications priorities and initiatives
  • Shape Converse’s story to inform, inspire and connect internal and external communities through the lens of innovation, sport, culture, brand purpose, corporate and employee communications
  • Focus on setting vision, driving strategy, building relationships, team management and inspiration through transformation, advocacy, community engagement, and leading impactful storytelling to help the world connect with Converse’s brand, purpose, athletes, icons and products
  • Provide strategic Communications counsel and partnership to the Converse CEO, Converse Leadership Team and Brand (as a member of the Converse Leadership Team and part of the Nike Global Communications organization)

Skills

Communications Strategy
Media Relations
Internal Communications
External Communications
Crisis Management
Social Impact
Brand Communications
Issues Management
Change Management
Sports Marketing
Employee Communications
Corporate Communications
Product Communications

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters
1964Year Founded
IPOCompany Stage
Consumer Software, Social Impact, Consumer GoodsIndustries
10,001+Employees

Benefits

Health Insurance
Remote Work Options
Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.
Rising raw material costs could impact Nike's profit margins.
Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.
The company capitalizes on retro designs, appealing to nostalgic consumers.
Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.
Significant investments indicate strong investor confidence in Nike's growth prospects.
Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

Land your dream remote job 3x faster with AI