Senior Copywriter at RAPP

Detroit, Michigan, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, AdvertisingIndustries

Requirements

Strong conceptual thinking
Exceptional writing skills
Ability to lead projects from ideation through execution
Thoughtfully question briefs and refine objectives with understanding of client’s needs (Comprehension)
Lead brainstorming sessions and inspire fresh, unexpected ideas while maintaining inclusivity (Ideation)
Consistently deliver polished, engaging copy aligning with brand voice and campaign goals (Craft & Execution)
Develop multiple creative solutions and refine work to exceed expectations (Iteration & Elevation)
Manage workflow effectively while mentoring junior writers (Directing & Managing)
Confidently present ideas and copy to teams and clients, articulating rationale (Storytelling & Selling)
Approach challenges with strategic mindset to drive business results (Business Contribution)

Responsibilities

Write engaging, impactful copy for a variety of platforms, including digital, social, print, email, and more
Lead the development of concepts and messaging that align with client objectives and resonate with target audiences
Adapt tone and voice to reflect diverse brand guidelines and campaign goals
Collaborate with art directors, designers, and strategists to ensure cohesive and effective creative solutions
Mentor junior copywriters, providing constructive feedback to develop their skills and confidence
Present work clearly and persuasively to internal teams and clients, incorporating feedback to refine the final product
Stay current with writing and marketing trends, applying them to enhance creative output
Manage multiple projects simultaneously, balancing deadlines and priorities without compromising quality

Skills

Copywriting

Conceptual Thinking

Ideation

Brainstorming

Creative Writing

Project Leadership

Mentoring

Collaboration

RAPP

Precision marketing agency using data-driven strategies

About RAPP

RAPP Worldwide focuses on precision marketing by using detailed data and advanced technology to create personalized marketing experiences for consumers. They serve a variety of clients across sectors like healthcare and technology, delivering engaging campaigns that enhance customer experiences and build brand loyalty. RAPP generates revenue through marketing services such as data analytics and creative content production, as well as consulting to optimize marketing strategies. As part of the Omnicom Group, they leverage a broad network of resources to provide effective marketing solutions.

New York City, New YorkHeadquarters

1965Year Founded

$1.3MTotal Funding

SEEDCompany Stage

Data & Analytics, Consulting, Consumer GoodsIndustries

1,001-5,000Employees

Senior Copywriter at RAPP

Requirements

Responsibilities

Skills

RAPP

About RAPP

Risks

Loss of key personnel may disrupt strategic initiatives.

New creative leadership could impact client satisfaction if misaligned.

Resource diversion to internal initiatives may affect client service delivery.

Differentiation

RAPP leverages data and technology for personalized marketing experiences.

RAPP is part of Omnicom Group, enhancing its global reach and resources.

RAPP combines creative strategies with data analytics for effective customer engagement.

Upsides

AI-driven personalization enhances RAPP's targeted customer experiences.

Privacy-centric data tools align with RAPP's data-driven marketing approach.

Programmatic advertising complements RAPP's precision marketing model.

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