Webflow

Senior Brand Designer, Creative

United States

$115,000 – $167,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Design, Creative Services, Web PlatformIndustries

Position Overview

  • Location Type: Remote-first (United States)
  • Job Type: Full-time, Permanent
  • Salary: Base pay ranges vary by location:
    • Zone A: $127,000 - $167,000
    • Zone B: $121,000 - $158,000
    • Zone C: $115,000 - $150,000
    • Bonus program available, payout based on company performance.

Webflow is seeking a Senior Brand Designer to join the team and contribute to creating high-impact and visually powerful work across various touchpoints. This role focuses on leveraging brand and motion design to enhance the Webflow brand experience. You'll report to the Senior Manager, Brand Design, and collaborate with other designers, copywriters, web designers, marketing, and product teams. Webflow is a pioneer of the Website Experience Platform (WXP) and is redefining how teams build, manage, and optimize for the web.

Requirements

  • Experience in brand design, motion design, animation, illustration, and branded imagery.
  • Experience working in a fast-paced environment.
  • Ability to collaborate effectively with cross-functional teams.
  • Strong understanding of brand guidelines and design principles.

Responsibilities

  • Concept and design dynamic brand & product campaigns and marketing materials.
  • Develop animations, motion graphics, illustrations, and branded imagery to expand on the Webflow brand.
  • Collaborate with the marketing team to translate marketing objectives into compelling deliverables that align with brand guidelines and shared goals.
  • Work collaboratively to define, scale, and shape a world-class brand.
  • Maintain and advance Webflow’s high standards across key brand surfaces.

Application Instructions

  • Candidates should visit the Webflow Careers page for more information and to apply.

Company Information

  • Company: Webflow
  • Mission: To bring development superpowers to everyone.
  • Description: Webflow is a pioneer of the Website Experience Platform (WXP), redefining how teams build, manage, and optimize for the web. They combine visual development, content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics.

Skills

Brand Design
Motion Design
Animation
Illustration
Branded Imagery
Design Principles
Collaboration
Cross-functional teamwork

Webflow

Visual web design and development platform

About Webflow

Webflow provides a platform for designing, building, and launching responsive websites without the need for coding. Users can create websites visually, making it accessible to those without technical skills. The platform caters to a wide range of clients, including freelancers, small businesses, and large enterprises, and is particularly favored by designers and marketers. Webflow operates on a subscription-based model, offering various pricing plans that accommodate different needs, from personal websites to advanced e-commerce solutions. Additionally, it provides hosting services and a marketplace for templates and design assets. Unlike traditional web development tools, Webflow's user-friendly interface and comprehensive features set it apart, aiming to simplify web design for everyone.

San Francisco, CaliforniaHeadquarters
2012Year Founded
$325.8MTotal Funding
SERIES_CCompany Stage
Consumer Software, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Competitive compensation
100% insurance coverage
401k & financial planning
PTO
Annual retreat & offsites
10% time to build skills
Commuter benefits
Vacation bonus
Office setup budget
Health & wellness stipend
Remote work reimbursements
Webflow subscription discount

Risks

Competition from platforms like Bubble and Wix threatens Webflow's market share.
GreenSock acquisition may cause developer community backlash over GSAP's future.
New CEO Linda Tong's strategies might not align with existing user expectations.

Differentiation

Webflow enables web design without coding, appealing to non-technical users.
The platform offers a subscription model with diverse pricing plans for various needs.
Webflow's marketplace provides templates and design assets, enhancing user experience.

Upsides

Growing demand for no-code platforms boosts Webflow's market potential.
AI integration in Webflow enhances user experience and design efficiency.
Partnerships with Upwork and Contra expand Webflow's reach to creative professionals.

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