[Remote] Senior Brand Designer at Webflow

United States

Webflow Logo
$101,000 – $147,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Software, Web DevelopmentIndustries

Requirements

  • Proven experience as a senior brand designer or equivalent with strong craft in brand design, visual identity systems, and multi-channel campaigns
  • Experience designing across brand surfaces, including campaigns, event identities, promotional assets, and marketing materials; ability to create scalable brand systems, guidelines, and templates
  • Experience managing end-to-end production for creative deliverables (executive presentations, advertising/media partners, print vendors, event production)
  • Ability to design collateral such as branded imagery, event visuals, presentation materials, and apparel/merchandise
  • Strong collaboration skills with cross-functional teams (e.g., product marketing, growth, events) and with external vendors; effective communication and participation in design reviews and retrospectives
  • Additional strengths in web design, Webflow development, and motion design are preferred

Responsibilities

  • Design Across Brand Surfaces
  • Concept, design, and deliver brand campaigns across multiple channels, partnering with marketing to translate strategy into compelling creative
  • Develop event identities, promotional assets, and marketing materials that extend the Webflow brand
  • Create scalable brand systems, guidelines, and templates that elevate and unify the brand
  • Manage end-to-end production for creative deliverables, including preparing files for executive-level presentations, advertising/media partners, print vendors, and event production
  • Design collateral such as branded imagery, event visuals, presentation materials, and apparel/merchandise
  • Collaborate Across Teams
  • Partner with cross-functional stakeholders—including product marketing, growth, and events—to ensure creative execution aligns with GTM strategy, brand objectives, and campaign goals
  • Work with Creative Ops and external vendors to ensure smooth handoffs, accurate specs, and flawless delivery across channels (digital, social, print, experiential)
  • Communicate effectively with production partners and internal teams to guarantee fidelity from concept to final output
  • Participate in design reviews, critiques, and retrospectives, offering feedback that improves both the work and the process
  • Build trusted relationships with cross-functional peers through clear communication, c

Skills

Brand Design
Visual Identity
Campaign Assets
Web Design
Motion Design

Webflow

Visual web design and development platform

About Webflow

Webflow provides a platform for designing, building, and launching responsive websites without the need for coding. Users can create websites visually, making it accessible to those without technical skills. The platform caters to a wide range of clients, including freelancers, small businesses, and large enterprises, and is particularly favored by designers and marketers. Webflow operates on a subscription-based model, offering various pricing plans that accommodate different needs, from personal websites to advanced e-commerce solutions. Additionally, it provides hosting services and a marketplace for templates and design assets. Unlike traditional web development tools, Webflow's user-friendly interface and comprehensive features set it apart, aiming to simplify web design for everyone.

San Francisco, CaliforniaHeadquarters
2012Year Founded
$325.8MTotal Funding
SERIES_CCompany Stage
Consumer Software, Enterprise SoftwareIndustries
1,001-5,000Employees

Benefits

Competitive compensation
100% insurance coverage
401k & financial planning
PTO
Annual retreat & offsites
10% time to build skills
Commuter benefits
Vacation bonus
Office setup budget
Health & wellness stipend
Remote work reimbursements
Webflow subscription discount

Risks

Competition from platforms like Bubble and Wix threatens Webflow's market share.
GreenSock acquisition may cause developer community backlash over GSAP's future.
New CEO Linda Tong's strategies might not align with existing user expectations.

Differentiation

Webflow enables web design without coding, appealing to non-technical users.
The platform offers a subscription model with diverse pricing plans for various needs.
Webflow's marketplace provides templates and design assets, enhancing user experience.

Upsides

Growing demand for no-code platforms boosts Webflow's market potential.
AI integration in Webflow enhances user experience and design efficiency.
Partnerships with Upwork and Contra expand Webflow's reach to creative professionals.

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