Senior Account Manager at Critical Mass

Nashville, Tennessee, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Marketing, AdvertisingIndustries

Requirements

4-6 years of integrated digital account management experience, preferably in the digital and performance marketing space
A strong ability to handle multiple tasks concurrently and collaborate with remote or decentralized teams
Familiarity with social media and a passion for digital trends and innovations
Comprehensive knowledge of content management, analytics, digital marketing, eCommerce, and internet technologies
Exceptional communication and leadership skills, including outstanding presentation abilities
Drive as a self-starter and proactiveness comes naturally. You can see the next move and take the next step on a project
Creative and technical problem-solving expertise, with a knack for negotiation and consensus-building
Understanding of project management lifecycle, and high-level proficiency with PM methodology + processes
A proactive approach to learning and excitement about data analytics

Responsibilities

Provide strategic guidance to manage project relationships and ensure client success and satisfaction
Build and foster relationships with senior managers in client organizations while offering leadership to internal teams
Lead projects to completion, adhering to best practices and cross-functional solutions
Facilitate deeper collaboration opportunities that position clients as innovative leaders in digital solutions
Share insights on clients’ strategic business initiatives with internal teams
Demonstrate industry expertise in structure, trends, initiatives, and best practices
Supervise the development of detailed proposals and statements of work with team support
Drive growth in client relationships by focusing on revenue generation and account profitability
Collaborate with internal creative, strategy, and project management teams to ensure consistency and cohesiveness across campaigns and workstreams
Collaborate closely with other agency partners within Integrated Agency Team model

Skills

account management

client relationship management

digital marketing

performance marketing

project management

social media

content management

analytics

eCommerce

internet technologies

Critical Mass

Digital experience design and marketing agency

About Critical Mass

Critical Mass is a digital experience design agency that creates engaging digital solutions for clients in various industries, including automotive, finance, healthcare, and retail. The agency focuses on delivering tailored digital strategies, user experience (UX) design, and technology solutions. Their services encompass website design and development, digital marketing campaigns, social media management, and data analytics. Critical Mass differentiates itself from competitors through its collaborative approach, working closely with clients to co-create solutions that resonate with their target audience. The company aims to simplify complex digital challenges and provide user-friendly solutions while nurturing talent through programs like the Critical Mass Artist In Residence (CM AIR) and Trailhead.

Calgary, CanadaHeadquarters

1996Year Founded

$238KTotal Funding

M_AND_ACompany Stage

Data & Analytics, Consulting, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

Professional Development Spending Account that can be used for conferences, courses, subscriptions, books

Competitive pay and benefits

Match charitable donations up to $100USD

Flexible, reasonable work-from-home arrangements whenever possible

Risks

Emerging digital agencies in Canada threaten Critical Mass's market share.

Rebranding with BlackSquare may misalign with Diageo's brand vision, affecting collaborations.

Public health disinformation focus may attract scrutiny, impacting reputation in studied regions.

Differentiation

Critical Mass excels in advanced UX design and data analytics.

The company specializes in voice interface design and AI-driven customer interactions.

Critical Mass offers integrated marketing communications and omnichannel strategies.

Upsides

Increased demand for personalized digital experiences boosts Critical Mass's core services.

The rise of e-commerce aligns with Critical Mass's expertise in digital identity solutions.

Growing digital ad expenditure in Canada expands the market for Critical Mass's services.

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