The Coca-Cola Company

Sales Manager - Northeast

United States

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Beverage, Consumer GoodsIndustries

Requirements

A Bachelor's degree or equivalent work experience is required, along with at least 3 years of successful sales account management experience. Candidates must possess strong skills in relationship building, identifying and addressing customer needs, effective communication, technical presentation, sales negotiation, and closing techniques. A proven track record in securing sales across various offerings and working with multiple purchasing tiers is essential, as is the ability to identify customer needs through feedback and technical knowledge. Demonstrated sales lead development, account cultivation, and the ability to manage multiple priorities without direct supervision are also required. The role is based remotely in the Northeast territory (PA, NY, NJ, MA, DE, or MD) and requires approximately 25-50% travel. Applicants must be currently authorized to work in the United States on a full-time basis and not require sponsorship.

Responsibilities

The Sales Manager will manage all aspects of customer businesses, including strategic assessment, sales forecasting, conducting regular business reviews, and implementing the beverage strategy. Responsibilities include writing annual business plans to forecast volume, revenue, and expenses, building and maintaining strong customer relationships with key members of their organizations, and gaining support from senior-level buyers for initiatives. The role involves meeting with outlet management, conducting restaurant audits to identify opportunities and ensure compliance, and collaborating with customers to develop viable solutions based on their business needs. Activating the Coca-Cola Company System to develop and implement business plans that meet customer needs and drive beverage category profit and volume is a key duty. Additionally, the Sales Manager will provide visionary and strategic thinking to anticipate future needs and recommend business-building ideas, and collaborate with cross-functional team members such as marketing and finance.

Skills

Sales Forecasting
Business Planning
Relationship Building
Customer Relationship Management
Strategic Planning
Negotiation
Market Analysis
Sales Management
Account Management
Problem Solving
Communication

The Coca-Cola Company

Global leader in non-alcoholic beverages

About The Coca-Cola Company

The Coca-Cola Company is a major player in the beverage industry, offering a variety of non-alcoholic drinks such as soft drinks, water, sports drinks, juices, and plant-based beverages. Its products are manufactured and distributed through a network of bottling partners who handle the production, packaging, and delivery of these beverages to consumers and businesses around the world. This extensive distribution system ensures that Coca-Cola products are widely available. Unlike many competitors, Coca-Cola benefits from strong brand recognition and a diverse portfolio of popular drinks, which helps it adapt to changing consumer tastes. The company's goal is to refresh the world and positively impact communities while maintaining a commitment to sustainability.

Atlanta, GeorgiaHeadquarters
1892Year Founded
IPOCompany Stage
Consumer GoodsIndustries
10,001+Employees

Risks

Acquisition of Billson’s Beverages may affect Coca-Cola's non-alcoholic brand image.
Economic pressures may reduce consumer spending on premium Coca-Cola products.
AI-driven campaigns could expose Coca-Cola to data privacy concerns and scrutiny.

Differentiation

Coca-Cola's vast distribution network ensures global product availability and market penetration.
Strong brand equity and marketing efforts drive consumer loyalty and market presence.
Commitment to sustainability initiatives enhances brand reputation and competitive edge.

Upsides

Growing demand for health-conscious beverages boosts Coca-Cola's low-sugar and functional drink offerings.
Direct-to-consumer sales channels enhance Coca-Cola's e-commerce presence and consumer engagement.
Popularity of plant-based diets allows Coca-Cola to expand its plant-based beverage line.

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