Staff Data Scientist, Consumer
Reddit- Full Time
- Junior (1 to 2 years), Senior (5 to 8 years)
An iSpot Research Data Scientist is a key contributor to the future growth of the company, pushing boundaries on what is measurable in the TV viewing and advertising space. The Research Data Science team builds innovative solutions for iSpot’s audience measures, attribution and lift analytics, and creative testing. After developing new methodologies and building prototypes, we work with our product and engineering teams to scale our models to satisfy the needs of brands, publishers, networks, and agencies in a constantly evolving marketing landscape.
TV ad measurement and attribution services
iSpot.tv specializes in TV Attribution, helping businesses understand the impact of their TV advertising on real-world results like store visits and sales. Their platform uses data from a large collection of TV ads and insights from 12 million opted-in Smart TVs to provide real-time measurement of ad impressions and viewer attention. iSpot primarily serves disruptive brands across various industries, offering a subscription-based service that integrates with clients' existing marketing tools to enhance the effectiveness of their TV campaigns. Unlike competitors, iSpot focuses on delivering advanced analytics and insights that allow brands to optimize their advertising strategies based on actual business outcomes. The company's goal is to empower brands to maximize their advertising investments through precise measurement and actionable insights.