Marketing Campaign Specialist - México
FictivFull Time
Mid-level (3 to 4 years)
The candidate must be able to generate demand through prescription acquisition and ensure product availability in pharmacies to meet annual sales targets for assigned therapeutic areas. This role requires effective targeting of productive physicians within their territory and maintaining required visit frequencies with doctors and pharmacies. A strong understanding of the company's products and therapeutic areas is necessary, along with the ability to manage and control resources, particularly medical samples. Continuous self-learning and training, including audits, sales skills, and medical topics related to their brands, are essential.
The Sales Representative will be responsible for achieving sales quotas for promoted products and driving market growth and share. They will execute a precise targeting process to identify the most productive physicians in their territory. The representative will maintain the required visit frequency with physicians and pharmacies, ensuring product positioning in physicians' minds and working with pharmacists to guarantee adequate stock at the point of sale. Additionally, they will manage and control resources, specifically medical samples, and engage in ongoing self-learning and training.
Healthcare solutions in diagnostics and devices
Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.