Senior Regional Field Marketing Manager [West/Central]
DataminrSalary not specified
- Full Time
- Senior (5 to 8 years)
€61,000 – €74,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries
Requirements
Candidates should possess at least 5 years of experience in Field/Regional Marketing or a similar marketing role, demonstrating a willingness to travel up to 40% of the time to support programs and company meetings. They must have experience with SFDC for reporting, campaign management, and data management, and a willingness to support marketing programs outside of their local timezone. Furthermore, the ability to align strategies and programs to the open source go-to-market motion is required, along with knowledge of Splash, Marketo, Clearbit, DemandTools, and Google Analytics, which are considered a plus. Proficiency in German, French, or Spanish is also necessary.
Responsibilities
The Regional Marketing Manager will drive adoption and lead generation programs to develop qualified sales leads, accelerating pipeline and brand awareness within the region, collaborating with regional sales stakeholders to build an integrated ABM demand generation plan. They will identify, plan, and execute in-person field events, account-based marketing, regional webinars, trade-shows, and Grafana hosted events to meet regional targets, creating event marketing plans, goals, budgets, schedules, and reporting. The role involves driving collaboration within the regional marketing team on lessons learned and best practices, monitoring progress and measuring results of marketing campaigns through regular pipeline inspection and deal tracking, and creating and managing a regional marketing dashboard to track the effectiveness of marketing spend. Finally, they will oversee partner and channel marketing strategy to prioritize strategic partners for joint marketing.
Skills
Field/Regional Marketing
Demand Generation
People Management
Virtual Event Planning
SFDC
Campaign Management
Data Management
Google Analytics
Spanish
German
French
Grafana Labs
Observability and monitoring solutions provider
About Grafana Labs
Grafana Labs specializes in observability and monitoring solutions for cloud infrastructure and applications. Its main product, Grafana, is an open-source metrics dashboard that allows users to visualize and analyze data from various sources. This helps businesses monitor the performance and health of their systems in real-time. Grafana Labs serves a wide range of clients, including large enterprises and individual developers, particularly in sectors like technology, finance, healthcare, and retail. Unlike many competitors, Grafana Labs offers both open-source and commercial products, generating revenue through premium features, enterprise support, and managed cloud services. The company's goal is to provide essential tools for monitoring and visualizing data, ensuring that digital services are reliable and efficient.
Key Metrics
New York City, New YorkHeadquarters
2014Year Founded
$783.2MTotal Funding
SERIES_DCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
1,001-5,000Employees