Public Relations Account Director (B2B Technology, Cybersecurity, Financial Services) at Highwire

Chicago, Illinois, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Public Relations, Digital Marketing, Biotechnology, Cybersecurity, Financial ServicesIndustries

Requirements

Candidates must have 7+ years of experience, including experience growing teams and delighting clients. A strong grasp of social media channels and experience measuring the ROI of communications activities are required. Experience with social media influencer engagement, content campaigns, and media coverage amplification is also necessary. The role requires strong relationships with business, broadcast, and influencer media, and the ability to develop these relationships within staff.

Responsibilities

The Account Director will lead 4 to 5 teams, overseeing the development of high-level strategy with clients and ensuring team success with media strategies. Responsibilities include new business development, operational leadership, and serving as a mentor and manager for account teams. This involves client management, quality assurance, staff development, and strategic guidance. Key responsibilities include media relations, developing strategic communications plans, delivering projects on time and budget, managing account financials, and identifying opportunities for organic growth and revenue targets. The role also entails proactive client communication, staying abreast of market trends, and ensuring accurate client billing and expense recoupment.

Skills

Public Relations

Account Management

Media Strategy

Client Relations

Team Leadership

New Business Development

Strategic Communications

Digital Marketing

B2B Technology

Cybersecurity

Financial Services

Highwire

Public relations for disruptive technology companies

About Highwire

Highwire provides specialized public relations services aimed at helping disruptive companies, particularly in the technology sector, communicate effectively. The agency utilizes its background in journalism and its strategic location in Silicon Valley to craft tailored communication strategies that resonate with target audiences. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all designed to meet the unique needs of each client. What sets Highwire apart from its competitors is its focus on delivering measurable results and its deep understanding of the fast-paced tech industry. The company's goal is to create meaningful business outcomes for its clients by ensuring their messages are effectively conveyed in a complex media landscape.

San Francisco, CaliforniaHeadquarters

2008Year Founded

$1.2MTotal Funding

GROWTH_EQUITY_VCCompany Stage

ConsultingIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Paid Parental Leave

Hybrid Work Options

401(k) Company Match

Home Office Stipend

Wellness Program

Risks

Internal restructuring from new executive appointments may disrupt service delivery.

Integration challenges from acquisitions could lead to operational inefficiencies.

Departure of key personnel may result in loss of client relationships.

Differentiation

Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.

The firm integrates journalism roots with strategic PR, offering tailored communication strategies.

Highwire's focus on AI and robotics positions it as a leader in tech PR.

Upsides

Growing demand for AI-driven PR strategies enhances Highwire's service offerings.

Acquisitions like Candor Content expand Highwire's digital marketing capabilities.

Strategic location in the Bay Area offers access to emerging tech sectors.

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