Product Marketing Specialist at Remitly

United Kingdom

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Legal Tech, Professional ServicesIndustries

Requirements

Bachelor’s degree in marketing, Communications, or a related field
2-4 years of experience in content creation / campaign management / marketing focus
Excellent written and verbal communication skills, with the ability to craft compelling narratives and present complex information clearly
Strong project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously
Proficiency in marketing automation tools, CRM systems, and data analysis platforms (e.g., Salesforce, Pardot, Shorthand, GA4, Office Suite)
Adaptability and flexibility to thrive in a global dynamic and fast-paced environment
Passion for continuous learning and staying up-to-date with industry trends and best practices
Must be in current role for 1 year
Must not have received any Disciplinary Action within the last year

Responsibilities

Craft compelling marketing campaigns, including content creation, messaging, and promotional materials, to drive product awareness, engagement, and adoption
Write persuasive and engaging copy for various marketing collaterals, such as email campaigns, website content, social media posts, and sales enablement materials
Manage and coordinate product marketing projects and events, ensuring timely execution and successful delivery
Manage multiple marketing projects from start to end
Coordinate with cross-functional teams to prioritize projects, see them to completion, and align marketing efforts with business objectives and customer needs
Leverage marketing automation tools like Salesforce, Pardot, Pendo, and Google Analytics 4 (GA4) to administer campaigns, track performance metrics, and analyze campaign effectiveness and generate A/B testing ideas
Continuously monitor and evaluate campaign success, utilizing data-driven insights to optimize and refine marketing strategies
Assist in developing marketing dashboards
Support Product Marketing Managers by providing subject matter expertise, conducting research, and contributing to strategic planning
Manage global stakeholder relationships, fostering open communication and ensuring alignment with business goals and priorities
Communicate effectively with stakeholders to gather requirements and feedback

Skills

Key technologies and capabilities for this role

CopywritingContent CreationProject ManagementMarketing CampaignsMessagingEmail CampaignsSocial MediaSales Enablement

Questions & Answers

Common questions about this position

What tools will I be using in this role?

You'll leverage marketing automation tools like Salesforce, Pardot, Pendo, and Google Analytics 4 (GA4) to administer campaigns, track performance, and analyze effectiveness.

What are the main responsibilities of the Product Marketing Specialist?

Key responsibilities include copywriting and content creation for campaigns, project management and coordination with cross-functional teams, list management with data analysis using tools like Salesforce and GA4, and stakeholder management.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What kind of team will I be working with?

You'll collaborate with cross-functional teams and manage global stakeholder relationships, supporting Product Marketing Managers in a company with over 11,800 employees worldwide and more than 2,000 technologists and data scientists.

Remitly

International money transfer for immigrants

About Remitly

Remitly focuses on international money transfers, helping immigrants send money to their families quickly and securely at lower costs than traditional banks. The company charges transaction fees and earns from the exchange rate margin, offering various transfer options like bank deposits and cash pickups. Remitly enhances user experience through its website and mobile app, allowing real-time tracking of transfers, and engages with immigrant communities by providing helpful resources and educational support. Its goal is to meet the unique needs of immigrants while ensuring fast, affordable, and reliable money transfer services.

Seattle, WashingtonHeadquarters

2011Year Founded

$423.9MTotal Funding

IPOCompany Stage

Fintech, Financial ServicesIndustries

1,001-5,000Employees

Benefits

Continuing Education or Travel Stipend

Office Culture

Flexible PTO, Schedules and Leaves

DEI Learning Opportunities

Community Engagement

Inclusive Benefits

Risks

Swift's integration into banks' channels poses a competitive threat to Remitly.

AI agents' rise may challenge Remitly's operational model in efficiency and cost-effectiveness.

Schall Law Firm's investigation could impact investor confidence and Remitly's reputation.

Differentiation

Remitly focuses on immigrants, offering competitive rates and fast, secure transactions.

The company leverages technology for a seamless user experience via its app and website.

Remitly engages with immigrant communities through content and educational initiatives.

Upsides

Increased digital wallet adoption in key markets expands Remitly's reach to unbanked individuals.

AI agents in operations could reduce costs and improve Remitly's efficiency.

Visa collaboration enhances Remitly's cross-border fund flow services, boosting customer satisfaction.

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