Product Marketing Manager, Farm Sales at Goodyear Tire & Rubber

New Delhi, Delhi, India

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Agriculture, Tire Manufacturing, AutomotiveIndustries

Requirements

15+ years in product marketing, preferably in agriculture, automotive, or industrial sectors
Strong understanding of rural/agricultural markets in India
Analytical mindset with ability to translate data into actionable strategies
Proven track record of managing product launches and dealer engagement programs

Responsibilities

Develop and manage monthly and annual sales forecasts in coordination with Regional Sales, Supply Chain, and Production teams
Monitor primary and secondary sales trends, analyze demand drivers (crop cycles, rainfall patterns, tractor sales, etc.), and provide actionable insights
Coordinate with Product Management and SCM for allocation and dispatch planning based on channel priorities
Support price management, including NBP, dealer margin structures, and OE pricing in alignment with business strategy
Ensure timely system updates in SAP for pricing, discounts, and rebate schemes
Monitor competitor pricing and market offers, support management with price benchmarking and recommendations
Streamline and monitor order-to-delivery (O2D) processes for both OE and Replacement channels
Drive credit control and dealer claim settlements in collaboration with Finance
Support development and management of channel incentive programs, schemes, and festival campaigns
Coordinate with Regional Offices for execution of sales promotions, secondary billing, and performance tracking
Liaise with Sales Team for product gap analysis, understand new requirements and trends, and plan for suitable products to cover white spaces and attritions
Liaise with technical and product teams for fitment testing, claim analysis, and new product introductions at OE & Replacement Channel
Drive automation and digitization of sales reporting and channel communication processes
Support SAP/CRM implementation and enhancements for better visibility and efficiency
Ensure adherence to company policies, audit compliance, and operational excellence

Skills

Key technologies and capabilities for this role

Product MarketingSales ForecastingPricing StrategySAPChannel ManagementCredit ControlProduct Life Cycle ManagementMarket AnalysisDemand PlanningSales EnablementProcess AutomationDigitization

Questions & Answers

Common questions about this position

What experience is required for the Product Marketing Manager role?

Candidates need 15+ years in product marketing, preferably in agriculture, automotive, or industrial sectors, with a strong understanding of rural/agricultural markets in India.

Is this a remote position or does it require office presence?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What key skills make a strong candidate for this position?

A strong candidate has an analytical mindset to translate data into strategies, a proven track record in managing product launches and dealer engagement programs, and experience coordinating with sales, supply chain, and product teams.

What does Goodyear say about its company background?

Goodyear is one of the world's largest tire companies, employing about 68,000 people and manufacturing in 51 facilities across 19 countries, with Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg.