Principal Designer, GenStudio at Adobe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Marketing, Creative SoftwareIndustries

Requirements

15+ years of experience designing and shipping world-class digital products
Proven ability to create and communicate a bold, unified design vision
A tinkerer’s mindset—comfortable with prototyping, vibe coding, and experimentation
Strong problem-solving skills and attention to detail
Clear, confident communication that encourages collaboration across functions and other product and design teams at Adobe
A drive to explore what’s next in design, AI, and creative technology
Preferred: Accessibility Design Skills, including experience designing accessible and inclusive interfaces for people with disabilities
Preferred: Understanding of applying WCAG conformance criteria in design, specifically testing comps, wireframes, and prototypes for accessibility standards
Preferred: Accessibility certifications CPACC, WAS, CPWA, or ADS from the IAAP

Responsibilities

Shape the next generation of creative and marketing experiences powered by generative AI across Adobe GenStudio and Firefly Enterprise
Define and elevate the design vision for products that transform how enterprises create, collaborate, and deliver content at scale
Combine storytelling, systems thinking, and user empathy to craft products that feel both innovative and unmistakably Adobe
Guide cohesive design narratives and user journeys across GenStudio’s campaign orchestration and Firefly’s enterprise-grade generative capabilities
Work closely with product, engineering, and marketing teams to ensure every experience feels intuitive, powerful, and connected—turning complex AI workflows into delightful, human-centered tools
Prototype, explore, and iterate through concepts and motion studies, ensuring exceptional design integrity through launch
Mentor and inspire other designers, helping shape the craft and culture of the team

Skills

Generative AI

Design Systems

UX Design

UI Design

Product Design

Systems Thinking

User Journeys

Campaign Orchestration

Firefly Enterprise

Adobe GenStudio

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees

Benefits

Company Equity

401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.

Open-source alternatives may attract users away from Adobe's subscription model.

Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.

Adobe's subscription model includes special pricing for students, teachers, and businesses.

Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.

Remote work boosts demand for Adobe's cloud-based document management solutions.

AR's popularity in marketing benefits Adobe's 3D and AR tools.

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