Performance Marketing Intern

Salary: $24 - $24 USD Location Type: Not Specified Employment Type: Not Specified

About the Team

An instrumental part of GOAT Group, the Marketing team oversees a wide range of activities, which aim to build awareness, consideration, and loyalty for our brands. As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.

We are looking for a Performance Marketing Intern to support the growth of GOAT Group’s user base through acquisition across various marketing channels. You'll play a supporting role in driving growth through Google Ads, Meta, Snapchat, and TikTok ads creation and campaign support. Scope of work is inclusive, but not limited to GOAT, Flight Club, USA & International markets.

Role Overview

As a Performance Marketing Intern, the ideal candidate is detail-oriented, data-driven, and organized. This role plays a pivotal role in campaign builds, management, and creative reporting across core marketing channels.

Experience in Google, Meta, Snap, and/or TikTok ad campaigns is strongly preferred, but not required.

In this role, you will:

• Support execution and optimization of Google Ads, Meta, Snapchat, and TikTok campaigns across GOAT and Flight Club.
• Partner with the Performance Marketing team to analyze campaign performance and surface insights on key metrics (e.g., ROAS, CAC, CTR, CVR).
• Monitor active campaigns and help with real-time performance optimizations.
• Work with the creative team to support asset development for YouTube, incorporating performance feedback into iteration cycles.
• Help prepare weekly reporting dashboards and summarize campaign results across Google & Social (Meta, Snapchat, TikTok) platforms.
• Stay informed on platform updates, beta features, and industry best practices to help inform testing and strategy.
• Coordinate with internal teams to align ad launches with product drops, promotions, and seasonal initiatives.

Qualifications

• Currently pursuing a BA/BS degree in marketing, business, economics, or a related field, or equivalent hands-on experience.
• Experience with (or strong willingness to learn) platforms inclusive of Google Ads (Shopping, UAC, YouTube), Meta, Snapchat, TikTok.
• Ads platform certifications preferred, but not required.
• Proficiency in Excel or Google Sheets, with the ability to organize and analyze data.
• Highly organized with strong attention to detail.
• Comfortable working cross-functionally in a fast-paced environment.
• Interest in e-commerce, sneakers, or fashion is a plus.

Company Information

GOAT Group represents the leading platforms for authentic sneakers, apparel, and accessories. Operating four distinct brands – GOAT, Flight Club, Grailed, and alias – GOAT Group has a global community of more than 60 million members across 170 countries.

GOAT is the global platform for the greatest products from the past, present, and future. Since its founding in 2015, GOAT has become one of the leading and most trusted sneaker platforms in the world, and has expanded to offer apparel and accessories from select emerging, contemporary, and iconic brands. Through its unique positioning between the primary and resale markets, the company offers styles across various time periods on its digital platforms and in its retail locations, while delivering products to over 60 million members across 170 countries.

Established in New York City over 15 years ago, Flight Club revolutionized sneaker retail as the original consignment store for rare shoes. Carrying the rarest exclusives and collectible sneakers, Flight Club has evolved from a one-store operation.

Benefits: 401K, paid time off, dental, medical, vision, disability, life insurance options.

Note on Salary: The hiring range for this position is provided. To determine starting pay within the hiring range, we carefully consider a variety of factors, including primary work location, role/level, a candidate’s skills, experience, market demands, and internal parity. You may reach out to a recruiter for additional information.