Outreach and Partnerships Manager, Marketing (Protein Diagnostics) at Thermo Fisher Scientific

Asheville, North Carolina, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Diagnostics, Life SciencesIndustries

Requirements

Bachelor’s Degree required
5+ years of relevant experience (inferred from context)
Extensive knowledge of customer preferences, with ability to pinpoint customer needs, market shifts, and apply insights
Understanding of the healthcare industry
Strong communication and relationship-building skills
Track record of scaling marketing with technology
Customer-centric approach

Responsibilities

Plan, build, and implement outreach initiatives to engage potential partners and secure collaboration opportunities
Formulate imaginative and groundbreaking approaches to propel customer-centric solutions, adjusting strategies and tactics to effectively engage target audiences
Continuously evaluate and refine outreach tactics based on performance metrics and feedback to optimize effectiveness
Proactively initiate and cultivate relationships with external customers, including executives, decision-makers, and influencers within potential partner organizations
Act as a trusted advisor and advocate for partners, understanding their needs and providing support to cultivate long-term relationships and mutual success
Research and identify potential strategic partners aligned with sales objectives and target market
Lead partnership development efforts, including initial contact, relationship building, and negotiation of partnership terms and agreements
Collaborate closely with internal partners to align partnership objectives with business goals and ensure seamless execution of partnership initiatives
Find opportunities for mutual collaboration and partnership alignment and work collaboratively to develop strategies that drive shared business objectives
Engage in teamwork with departments like sales, product, global marketing, training, and operations to harmonize marketing initiatives with business targets and uphold unified messaging and brand recognition
Analyze industry trends, competitive landscape, and market dynamics to uncover partnership opportunities and emerging market trends
Develop a strategic partnership pipeline, prioritizing opportunities based on strategic fit, potential impact, and alignment with organizational goals
Track and measure partnership performance, making data-driven recommendations for optimization and improvement

Skills

Strategic Marketing

Physician Outreach

Marketing Technology

Data-Driven Marketing

Relationship Building

Customer Engagement

Partnership Development

Healthcare Marketing

Thermo Fisher Scientific

Provides life sciences products and services

About Thermo Fisher Scientific

Thermo Fisher Scientific offers a variety of products and services that support scientific research and healthcare, including laboratory equipment, reagents, and software solutions. Their products are used in applications like protein biology, real-time PCR, and sequencing, serving clients such as academic institutions and pharmaceutical companies. Unlike competitors, Thermo Fisher emphasizes customer support and education, helping clients optimize their experiments. The company's goal is to be a leading provider of life sciences solutions that contribute to a healthier and safer world.

Waltham, MassachusettsHeadquarters

1956Year Founded

$17MTotal Funding

IPOCompany Stage

Biotechnology, HealthcareIndustries

10,001+Employees

Risks

Increased competition in single-use bioprocessing may impact market share.

Sale of anatomical pathology business could create a temporary product gap.

Investment in miDiagnostics may face regulatory challenges affecting returns.

Differentiation

Thermo Fisher offers a comprehensive range of life sciences products and services.

Their well-known brands include Thermo Scientific, Applied Biosystems, and Invitrogen.

They provide strong customer support and educational resources to optimize client workflows.

Upsides

Expansion of biologics production facility enhances capacity for precision biologics monitoring.

Investment in miDiagnostics aligns with demand for rapid diagnostic solutions in BioPharma.

Collaboration with Mainz Biomed positions them in the growing cancer detection market.

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