Media Partners, Senior Manager, Ad Partnership Management at Walmart

Hoboken, New Jersey, United States

Walmart Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Media, RetailIndustries

Requirements

  • 6+ years of experience in programmatic advertising, preferably on an SSP, exchange, or supply-focused operational team
  • Deep understanding of auction dynamics, programmatic pipes (OpenRTB), header bidding, ad serving, and identity/targeting frameworks
  • Strong analytical capabilities
  • Proven track record of managing partners, leading complex integrations, and driving measurable performance improvements
  • Excellent communication, project management, and problem-solving skills
  • Ability to work in fast-paced environments and manage multiple priorities

Responsibilities

  • Execute the strategic roadmap for SSP growth, ensuring alignment with broader commercialization and monetization goals
  • Optimize supply quality, transparency, and yield across multiple partners, exchanges, and inventory types
  • Identify and evaluate new SSP partners and capabilities to enhance marketplace performance
  • Monitor supply health, fill rates, demand overlap, and pricing to ensure efficient and scalable monetization
  • Serve as the primary contact for SSP partners
  • Negotiate commercial terms, evaluate partner performance, and maintain strong ongoing relationships
  • Build scalable processes for partner enablement, issue resolution, and quarterly business reviews
  • Lead day-to-day SSP operations, including deal configuration, inventory planning, auction troubleshooting, and delivery forecasting
  • Partner with Product & Engineering to advocate for enhancements that improve supply quality, transparency, and performance
  • Establish best practices for inventory packaging, brand safety, ad quality, and deliverability
  • Analyze supply performance using internal and external tools to uncover trends, gaps, and opportunities
  • Build dashboards and reporting frameworks to track KPIs, including revenue, fill rate, CPM, win rate, and latency
  • Provide data-driven recommendations that improve yield, efficiency, and marketplace health
  • Partner closely with Sales and Account Management to support deal execution, troubleshoot supply issues, and unlock incremental revenue opportunities
  • Work with Product to define requirements, validate enhancements, and test new SSP features
  • Collaborate with Marketing and internal enablement teams to educate stakeholders on inventory capabilities and updates

Skills

Key technologies and capabilities for this role

programmatic advertisingSSPsupply-side platformpartner managementrevenue optimizationinventory strategydeal configurationauction troubleshootingyield optimizationbrand safetyad qualitydata analysiscommercial negotiationbusiness reviews

Questions & Answers

Common questions about this position

What experience is required for the Senior Manager, Media Partners role?

Candidates need 6+ years of experience in programmatic advertising, preferably on an SSP, exchange, or supply-focused operational team, along with a deep understanding of auction dynamics, programmatic pipes (OpenRTB), header bidding, ad serving, and identity/targeting frameworks.

What analytical skills are needed for this position?

Strong analytical capabilities are required, including the ability to analyze supply performance, build dashboards, and track KPIs like revenue, fill rate, CPM, win rate, and latency.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Senior Manager role?

A strong candidate will have a proven track record of managing partners and leading teams, combined with deep programmatic advertising expertise and the ability to collaborate cross-functionally.

Walmart

Global retail chain offering affordable products

About Walmart

Walmart operates a chain of hypermarkets, discount department stores, and grocery stores, providing a wide variety of products at low prices to everyday consumers, families, and communities. The company combines physical retail locations with an e-commerce platform, allowing customers to shop for groceries, apparel, electronics, and household items both in-store and online. Walmart's efficient supply chain management and large-scale purchasing enable it to maintain affordability, setting it apart from competitors. The company also offers financial services and health and wellness services, including pharmacies and vision centers. Walmart's goal is to save people money and support communities, as demonstrated by its efforts during the COVID-19 pandemic and its commitment to social responsibility, including programs for veterans and military families.

Bentonville, ArkansasHeadquarters
1962Year Founded
$5,515MTotal Funding
IPOCompany Stage
Financial Services, Consumer GoodsIndustries
10,001+Employees

Benefits

PTO: Paid vacation, sick time, personal time and holiday time
10% discount on regularly priced general merchandise and fresh fruits and vegetables
6% 401(k) match to all employees, including hourly workers, after one year
Roth IRA available
Associate Stock Purchase Plan
maximum and eligible preventive care covered at 100%
Health reimbursement plans

Risks

Rising U.S. labor costs could pressure profit margins.
Amazon's grocery delivery expansion threatens Walmart's market share.
Fintech investments expose Walmart to financial regulatory risks.

Differentiation

Walmart's omnichannel strategy integrates physical and online retail seamlessly.
The company offers a wide range of products at consistently low prices.
Walmart's commitment to community support enhances its brand reputation.

Upsides

Walmart's investment in fintech expands its financial services offerings.
Robotics integration in distribution centers boosts operational efficiency.
Culturally themed product lines attract diverse customer segments.

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