Marketing Specialist at Logitech

Seoul, South Korea, South Korea

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Not SpecifiedCompensation

Entry Level & New Grad, Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Consumer Electronics, Personal WorkspaceIndustries

Requirements

0–5 years of experience in digital marketing, content production, influencer marketing, or retail execution
Strong creative sensibility and understanding of digital content trends & offline executions
Ability to manage multiple tasks and collaborate effectively with internal teams and external partners
Fluent Korean writing and communication; business English is a plus
Personal creator or hands-on content making experience is highly valued
Interest in consumer tech, lifestyle, or design is preferred

Responsibilities

Adapt global brand narratives and visual guidelines to the Korean consumer context
Lead the creation of local marketing assets (e.g., key visuals, banners, social content, PDP assets)
Work closely with creative and production agencies to deliver consistent, high-quality output
Deploy content across owned social channels, influencer collaborations, retail PDPs, and paid media placements
Coordinate influencer and creator partnerships for product awareness and launch amplification
Adapt global assets into platform-optimized formats, or create new localized content when needed
Recommend new content directions based on current social and digital cultural trends
Plan and execute Korea-specific promotional campaigns, seasonal activities, or collaboration projects
Create and adapt promotional messaging, call-to-action assets, and localized campaign copy
Coordinate agency briefs, production timelines, and campaign rollout schedules
Support the creation and deployment of in-store POP, displays, demo setups, and signage
Work with Sales teams to ensure channel execution for launches and promotions
Conduct periodic checks to ensure brand consistency across retail environments
Manage POs, vendor coordination, and internal documentation to ensure smooth execution
Localize and produce creative assets for product launches, promotional activities, and brand campaigns
Manage digital and social content execution including influencer content delivery
Support launch and promotional activation across retail channels
Maintain clear timelines, documentation, and alignment across internal and external stakeholders

Skills

Key technologies and capabilities for this role

Campaign LocalizationDigital MarketingSocial Media ManagementInfluencer CollaborationsContent CreationCreative ProductionRetail ActivationPaid MediaKey VisualsPDP AssetsPromotional Campaigns

Questions & Answers

Common questions about this position

What experience level is required for the Marketing Specialist role?

Early-career candidates with 0–5 years of experience in digital marketing, content production, influencer marketing, or retail execution are welcome.

What are the key skills needed for this position?

The role requires strong creative sensibility, understanding of digital content trends and offline executions, ability to manage multiple tasks, effective collaboration with teams and partners, and fluent Korean writing and communication.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Marketing Specialist position?

Candidates with personal creator or content production experience, along with creativity, awareness of digital marketing trends, and hands-on content creation skills, will stand out.

Logitech

Designs and sells computer peripherals and accessories

About Logitech

Logitech designs and manufactures computer peripherals and digital interaction tools, including keyboards, webcams, headsets, and mice. Their products enhance how users connect with the digital world, focusing on user experience and design. Logitech's offerings cater to a wide range of customers, from individual consumers to businesses and professional gamers, and are sold through various online and retail channels. What sets Logitech apart from competitors is their strong commitment to quality and continuous innovation, which allows them to meet the changing needs of their users and set industry standards. The company's goal is to improve digital interaction for everyone, ensuring customer satisfaction through excellent support and community engagement.

San Jose, CaliforniaHeadquarters

1981Year Founded

IPOCompany Stage

Consumer Software, Design, Consumer GoodsIndustries

5,001-10,000Employees

Benefits

Comprehensive medical, dental, and vision

Life insurance, and short- and long-term disability

Flexible spending accounts for health care, dependent care and commuter expenses

Generous paid time off and holidays

Employee Assistance Program

Wellness programs and gym/sport benefits & discounts

Company social events

Logitech product discounts

Tuition reimbursement plan

Fun environment - take a break and play a game!

Retirement plan benefits

Risks

Increased competition from brands like Razer and Corsair in gaming peripherals.

Supply chain vulnerabilities affect availability of crucial semiconductor components.

Stricter EU environmental regulations may increase production costs for Logitech.

Differentiation

Logitech's diverse brand portfolio caters to various consumer and enterprise needs.

The company is recognized for its innovative design and user experience focus.

Logitech's commitment to sustainability enhances its brand reputation.

Upsides

Growing demand for remote work solutions boosts sales of webcams and headsets.

The gaming industry's growth supports increased sales of Logitech's gaming peripherals.

Rising content creation platforms drive demand for Logitech's streaming equipment.

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