Head of Marketing
Maze$232,100 - $273,000/year
Full Time
Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Payments, Financial Technology, FinTechIndustries
Requirements
- 10 or more years of work experience with a bachelor’s degree or at least 6 years of work experience with an Advanced degree (e.g. Masters/MBA/JD/MD)
- Preferred: 12+ years of experience with a bachelor’s degree, 10+ years with an advanced degree (e.g., Master’s, MBA, JD, MD)
- Demonstrated strategic vision and creative thinking, with a track record of challenging the status quo and driving innovation and transformation in complex, ambiguous environments
- Proven ability to launch, commercialize, and drive adoption of new marketing offerings or initiatives across large, matrixed organizations
- Strong strategic thinking and analytical skills, including evaluating business opportunities, assessing ROI, and leveraging insights to inform decisions
- Strong understanding of marketing strategy, creative development, and emerging marketing technologies (including AI)
- Exceptional relationship-building, leadership, and collaboration skills; adept at partnering with diverse, cross-functional stakeholders at all levels and across regions
- Highly organized, action-oriented, and able to manage multiple complex projects with quick follow-through
- Advanced proficiency in Microsoft PowerPoint and Excel required
- Experience in card, brand, consumer or sponsorship marketing, as well as consulting, professional services, or client marketing
Responsibilities
- Lead strategic initiatives to advance Marketing Services capabilities, with a focus on innovation, scalable solutions, and emerging technology applications in marketing
- Drive adoption of new capabilities across a global network of teams, ensuring measurable impact for Visa and our clients
- Develop and maintain Marketing strategy and Advisory resources and best practices for internal and client-facing use
- Support the evaluation and introduction of new sponsorship and partnership opportunities for our clients to maximize business impact
- Collaborate with leadership to identify and shape new service offerings in response to evolving market needs
- Partner with cross-functional teams—including Brand, Digital Experiences, Sponsorships, Insights & Analytics, Finance, and Visa Consulting & Analytics—to deliver seamless execution
- Champion best practices and knowledge sharing across the Global Marketing Services community
- Support high-impact client engagements as needed to reinforce our value proposition
- Help define the vision and go-to-market approach that strengthens Visa’s position as a trusted partner for differentiated, high-impact marketing engagements
- Collaborate with stakeholders globally, influence innovation in our offerings, and ensure effective adoption across markets
Skills
Marketing Strategy
Advisory Services
Creative Capabilities
Artificial Intelligence
AI
Go-to-Market
Strategic Initiatives
Innovation
Sponsorship
Partnerships
Stakeholder Collaboration
Visa
Global digital payment network provider
About Visa
Visa operates a global digital payment network that facilitates electronic payments for millions of people daily. The company connects consumers, businesses, financial institutions, and governments, allowing them to make transactions using Visa cards. Each time a card is used, Visa earns money through transaction, service, and data processing fees. Unlike many competitors, Visa focuses on expanding access to financial services for underserved communities and supporting local economies. The company's goal is to promote financial inclusivity and drive sustainable commerce, ensuring that more people can participate in the global economy.
San Francisco, CaliforniaHeadquarters
1958Year Founded
$55.8MTotal Funding
ANGEL_INDIVIDUALCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees
Benefits
Health Insurance.
Life Insurance.
Dental Insurance.
Disability Insurance.
Accidental Death & Dismemberment Insurance.
Risks
CBDCs could reduce reliance on Visa's payment network.
'Buy Now, Pay Later' services may decrease traditional credit card transactions.
Fintech startups offering zero-fee transactions could pressure Visa's revenue model.
Differentiation
Visa operates a global digital payment network connecting millions daily.
The company focuses on financial inclusivity and sustainability in its operations.
Visa collaborates with central banks on Central Bank Digital Currencies (CBDCs).
Upsides
Visa's partnership with fintechs enhances cross-border payment solutions.
Adoption of blockchain technology could revolutionize digital payments.
AI-driven fraud detection systems are reducing fraudulent activities.
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