Marketing & Pricing Internship – Renting at Santander

Turin, Piedmont, Italy

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

AutomotiveIndustries

Requirements

Laurea magistrale in discipline economiche e/o specifica specializzazione in marketing
Competenze su strumenti di Marketing Digitale e Web
Conoscenza approfondita Pacchetto Office
Lingua italiana almeno C1
Lingua inglese B2
Conoscenza approfondita delle tecniche di analisi della concorrenza e delle strategie di marketing
Forti capacità analitiche e attitudine al problem solving
Buone capacità relazionali e propensione al lavoro in team
Passione per l'innovazione e per il mondo automotive (completano il profilo)
Conoscenza specifica del business, in particolare del noleggio a lungo termine (plus)

Responsibilities

Sviluppare, pianificare e gestire sul sistema di quotazione campagne promozionali di Noleggio a Lungo Termine
Monitorare e analizzare le performance delle campagne per ottimizzare i risultati
Condurre ricerche di mercato e benchmark con le offerte dei competitors
Collaborare con i team interni per individuare i modelli di auto da promuovere e con il team di Santander Head Quarter per l’ottimizzazione dei processi e della UX per la gestione delle campagne promozionali
Preparare report dettagliati sulle performance delle campagne e presentare i risultati alla direzione
Supportare la rete vendita per l’analisi dei feedback ed il perfezionamento delle pratiche di noleggio oggetto di campagna

Skills

Digital Marketing

Web Marketing

Microsoft Office

Market Research

Competitor Analysis

Campaign Management

Data Analysis

Benchmarking

Problem Solving

Marketing Strategies

Santander

Provides banking, investment, and insurance services

About Santander

Santander Bank provides a variety of financial services to individuals, small businesses, and large corporations in the United States. Its offerings include savings and checking accounts, loans, credit cards, and investment products. The bank also has specialized services through Santander Investment Services and insurance products via Santander Securities LLC. Santander stands out from its competitors by focusing on community growth, committing $13.6 billion to support initiatives like the 'Cultivate Small Business' program, which aids early-stage entrepreneurs, especially from underrepresented groups. The bank generates revenue through interest on loans, service fees, and commissions, while promoting responsible banking practices and financial education. Santander's goal is to empower individuals and businesses, enhance community prosperity, and provide comprehensive financial solutions.

Boston, MassachusettsHeadquarters

1902Year Founded

$75MTotal Funding

POST_IPO_DEBTCompany Stage

Fintech, Financial ServicesIndustries

10,001+Employees

Benefits

Health, dental, & vision

401k

Flexible PTO

Parental & sick leave

Discounts: technology, travel, auto, fitness, & tuition

Risks

ISO 20022 transition may challenge smaller business partners.

'Quishing' attacks pose a growing threat to consumer security.

Openbank faces competition in the U.S. high-yield savings market.

Differentiation

Santander's Openbank offers a 5.00% APY high-yield savings account nationwide.

The bank's Inclusive Communities Plan pledges $13.6 billion for community initiatives.

Santander's ISO 20022 adoption enhances operational efficiency and data management.

Upsides

Openbank's high-yield savings account attracts more U.S. customers.

Santander's renewable energy financing highlights commitment to sustainable investments.

Proactive cybersecurity measures enhance customer trust and protect digital assets.

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