Marketing Manager

Position Overview

• Location Type: Remote
• Job Type: Full-Time
• Salary: Not specified

Replicated is a Commercial Software Distribution Platform that helps software vendors distribute their applications into self-hosted environments. Replicated offers a suite of tools for installation, testing, licensing, and support, enabling the operationalization and scaling of Kubernetes applications into enterprise environments.

Replicated is committed to fostering an efficient and respectful workplace, valuing diverse perspectives and experiences. The company is fully remote and open to candidates across the US, with potential opportunities in Canada, the UK, Australia, and New Zealand for certain roles.

This role is for a Marketing Manager who will join the marketing function. Replicated is a technical, product-driven company, requiring close collaboration with engineers and stakeholders to understand complex technologies and translate them into compelling narratives for the target audience. The ideal candidate thrives in technical settings and enjoys transforming deep product knowledge into creative and effective marketing strategies.

The ideal candidate is a "Marketing Polymath" with a blend of technical fluency, creative design instincts, and a proactive, self-starting attitude. They produce polished work with attention to detail, think critically, and offer innovative solutions. Responsibilities include drafting landing pages, creating technical content, designing visuals, and producing on-brand diagrams to make complex ideas accessible and engaging. The role encourages leveraging tools, including AI, to enhance creativity and efficiency, with an emphasis on making an immediate impact in a fast-paced environment.

Your Impact at Replicated

• Spearhead core marketing programs across content, email, web, and paid channels to drive measurable business results.
• Craft compelling messaging and collateral that resonates with both technical and enterprise buyers.
• Design and produce high-impact marketing assets, including landing pages, presentations, product visuals, and social graphics.
• Drive product launches with integrated campaigns, web updates, and strategic go-to-market content.
• Collaborate cross-functionally with founders, product teams, and sales to align on campaigns, positioning, and brand strategy.
• Analyze campaign performance and implement data-driven optimizations.
• Manage and enhance the company's website presence (experience with Webflow is a plus).
• Create and oversee booth content for conferences and industry events, including occasional travel for in-person execution.
• Test and champion new formats, tools (including AI), and growth strategies to expand reach and conversion.

What You Bring to the Role

• 3+ years of experience in B2B SaaS marketing, with a proven track record of engaging technical enterprise customers.
• Creative vision paired with hands-on proficiency in design tools such as Figma, Adobe Creative Suite, and Canva.
• Proven ability to own campaigns end-to-end, from strategic concept to compelling design to performance measurement.
• Talent for translating technical complexity into clear, engaging messaging for developers and enterprise buyers.
• Exceptional project management skills with the ability to prioritize and execute multiple initiatives simultaneously.
• A self-directed work ethic balanced with enthusiasm for collaboration in a nimble, fast-moving team environment.
• Readiness to leverage tools, including AI, to enhance creativity and efficiency.

Company Information

Replicated is a Commercial Software Distribution Platform. Replicated helps software vendors distribute their applications into self-hosted environments like VPC, on-prem, air gap, and more. With a suite of tools ranging from installation, to testing, to licensing and support, Replicated is the best way to operationalize and scale the distribution of Kubernetes applications into any enterprise environment.

Our customers include KNIME, Puppet, Smartbear, BigID, Swimlane, and many other fast-growing enterprise software vendors.

Application Instructions

Not specified.