Marketing Manager at Asset Living

Kansas City, Missouri, United States

Apply Now

Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Real Estate, Property ManagementIndustries

Requirements

Ability to work remotely with up to 30% on-site property travel
Confidence in presenting recommendations, ideas, and strategies to operations and ownership, illustrating pros, cons, risk, and reward

Responsibilities

Work closely with operational leadership on maintaining successful property marketing efforts that support overall leasing efforts of assigned portfolio
Leverage centralized marketing team support, individual expertise, and preferred vendor partner services to develop and execute marketing plans and strategy for assigned portfolio
Analyze ongoing leasing and marketing performance, and prepare and provide performance data reporting to operational leadership and clients
Recommend and oversee the execution of long-term and short-term goals with timelines, benchmarks, and KPIs using data to drive decision making and recommendations
Participate in regularly scheduled calls with operational leadership and clients to review marketing performance of assigned communities
Provide leasing and marketing training and best practices to onsite teams
Create additional marketing ideas and campaigns for prospects, resident referrals, resident events, etc. to increase social media presence and drive qualified traffic to the communities
Create 30-60-90-day marketing action plans for properties not meeting occupancy goals

Skills

Marketing

Real Estate Marketing

Property Management

Multifamily Housing

Digital Marketing

Content Creation

Brand Management

Asset Living

Third-party property management for housing

About Asset Living

Asset Living specializes in managing various types of residential properties, including multi-family housing, campus housing, and affordable housing throughout the United States. The company provides a wide range of property management services, which encompass daily operations, maintenance, leasing, marketing, and financial management. This comprehensive approach helps property owners enhance their investments and achieve high occupancy rates. Unlike many competitors, Asset Living has a strong focus on diverse housing segments, allowing them to cater to different community needs effectively. With over 35 years of experience and a reputation for reliability, Asset Living aims to create thriving communities while delivering exceptional value to clients.

Houston, TexasHeadquarters

1986Year Founded

GROWTH_EQUITY_VCCompany Stage

Real EstateIndustries

501-1,000Employees

Risks

Rising interest rates may reduce demand for multi-family and affordable housing management.

Remote work trends could decrease demand for student housing management services.

Prefabricated construction trends may disrupt traditional property management models.

Differentiation

Asset Living is ranked No. 1 in student housing management for 14 years.

The company manages a diverse portfolio, including multi-family, student, and affordable housing.

Asset Living offers comprehensive property management services, enhancing client investment returns.

Upsides

Asset Living achieved a 95% occupancy rate in student housing, surpassing industry averages.

The company has a strong national presence, managing 100,000 units and 133,500 beds.

Asset Living's fundraising efforts align with social causes, enhancing its community reputation.

Land your dream remote job 3x faster with AI

Try Jobo Free