Marketing Internship - Madrid at Abbott

Madrid, Community of Madrid, Spain

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

Healthcare, Medical DevicesIndustries

Requirements

Students in the Health Sciences field with knowledge of Marketing
High level of English - C1
Microsoft Office (Excel and PowerPoint)
Effective Communication Skills
Ability to integrate and work efficiently in multidisciplinary environments
National mobility for occasional cases 1-3 times a year
Mandatory to sign agreement with educational institution/university
Availability for full-time schedule

Responsibilities

Support in the execution of campaigns and activities: Implement the activity plan designed in the marketing plan through the sales force, other media, and channels for strategic products or product lines, and participate in defining the value proposition for each product line
Stay continuously informed about new products and technologies within Abbott and the competition
Management of promotional materials: Support in the creation, adaptation, updating, and management of promotional and educational materials (presentations, brochures, emailings), ensuring compliance with the Code of Good Practices and internal regulations
Collaborate in the coordination of external agencies and third-party suppliers for project development and product acquisition
Support to the sales network: Provide clinical guidance and assistance to the sales force; prepare and deliver presentations on the clinical utility of ADD products
Develop and implement key technical marketing tactics to protect or promote sales of key products and differentiate ADD from the competition
Ensure compliance with ADD policies and procedures; follow company procedures regarding the purchase of goods and services
Logistics in events: Collaborate in the organization and preparation of events to promote key products and technologies
Provide support in the organization of medical congresses, webinars, and scientific meetings (grants, materials, logistics)

Skills

Marketing Campaigns

Sales Support

Promotional Materials

Market Research

Product Management

Email Marketing

Agency Coordination

Abbott

Healthcare solutions in diagnostics and devices

About Abbott

Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.

Lake Bluff, IllinoisHeadquarters

1888Year Founded

IPOCompany Stage

HealthcareIndustries

10,001+Employees

Risks

Departure of key leader Dr. Adamson may affect Abbott's Heart Failure division.

Integration challenges with Medtronic could impact glucose monitor-insulin pump rollout.

Thermo Fisher's microfluidics expansion may increase competition for Abbott.

Differentiation

Abbott integrates continuous glucose monitoring with automated insulin delivery systems.

Abbott's microfluidic devices streamline diagnostic processes efficiently.

Abbott's neuromodulation products target specific nervous system areas for chronic pain relief.

Upsides

Microfluidic technology offers cost-effective solutions in diagnostics.

Strategic partnerships like Abbott-Medtronic enhance product offerings and market reach.

Significant investments indicate strong market confidence in Abbott's healthcare solutions.

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