Marketing Director-Pain Relief at Halborn

Shanghai, Shanghai, China

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Goods, Healthcare, PharmaceuticalsIndustries

Requirements

Bachelor’s degree
10+ years of experience in brand management or marketing leadership roles, ideally in Consumer Health or FMCG
Proven track record of building and growing brands with full P&L accountability
Strong digital acumen and experience in eCommerce, media, and data-driven marketing
Deep understanding of the China market (or other complex, regulated markets) and ability to localize global strategies
Global and local marketing experience
Fast moving consumer goods and over the counter industry experience
Experience working in emerging markets
Preferred Qualifications
Master’s degree
Strategic thinker
Strong leadership skills
Experience in leading a matrix organization
Ability to develop others
Exceptional communication (written and verbal) and influencing skills

Responsibilities

Build and Lead Brand Strategy: Define and execute a purpose-led, insight-driven brand strategy that delivers meaningful differentiation and long-term growth
Translate global brand positioning into locally relevant strategies and campaigns that resonate with target audiences (consumers, shoppers, experts, customers)
Champion health inclusivity and sustainability in brand development and activation
Drive Commercial and Portfolio Performance: Own brand P&L and deliver sustainable top-line and bottom-line growth through strategic portfolio management, pricing, and investment planning
Leverage Net Revenue Management (NRM) levers and data-driven insights to optimize brand performance across channels
Partner with commercial, supply, and finance teams to ensure end-to-end execution excellence
Accelerate Digital and Innovation Impact: Lead digital brand transformation by integrating cutting-edge digital commerce, media, and content strategies
Drive innovation pipeline from concept to launch, ensuring readiness and relevance across offline and online ecosystems
Embed data-driven optimization and test-and-learn culture to continuously improve brand effectiveness
Inspire and Develop High-Performing Teams: Build and empower a diverse, agile, and high-performing brand team that lives Haleon’s values
Foster cross-functional collaboration and influence without authority across global, regional, and local teams
Role model Haleon leadership behaviours and invest in talent development and succession

Skills

Brand Strategy

Marketing Strategy

P&L Management

Data-Driven Insights

Campaign Development

Portfolio Management

Pricing Strategy

Investment Planning

Consumer Insights

Strategic Partnerships

Halborn

Cybersecurity for blockchain and digital assets

About Halborn

Halborn specializes in cybersecurity focused on blockchain technology and digital assets. The firm provides security audits, penetration testing, and consulting services to clients in the digital finance sector, including cryptocurrency exchanges and Decentralized Finance (DeFi) companies. Their services help ensure the security of digital assets and financial infrastructure by addressing the specific security threats associated with blockchain technology. Halborn stands out from competitors due to its deep understanding of both blockchain and traditional financial security, which allows them to offer tailored solutions. The company's goal is to protect businesses from security threats, ensuring the safe operation of digital exchanges and the integrity of smart contract infrastructure.

Miami, FloridaHeadquarters

2019Year Founded

$87.5MTotal Funding

SERIES_ACompany Stage

Cybersecurity, Financial ServicesIndustries

51-200Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Company Equity

Risks

Increased targeting of Bitcoin hot wallets poses risks to Halborn's clients.

AI-powered social media bot farms could introduce new cyber threats.

Ongoing vulnerabilities in smart contracts remain a challenge for Halborn's services.

Differentiation

Halborn specializes in blockchain and digital asset cybersecurity, setting it apart.

The company offers high-level security audits and penetration testing for DeFi clients.

Halborn's expertise in both blockchain and traditional finance security is unique.

Upsides

Growing demand for blockchain security boosts Halborn's market potential.

Partnerships with Tholos and Orion Protocol enhance Halborn's Web3 security reputation.

Tokenized real-world assets present new opportunities for Halborn's security solutions.

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