Marketing Coordinator, ReedPop at Remitly

Norwalk, Connecticut, United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Events, Pop Culture, Entertainment, MarketingIndustries

Requirements

Demonstrate experience marketing consumer products, event marketing or relevant and related experience
Possess excellent copywriting, communication, and interpersonal skills
Have knowledge of social media platforms (such as Facebook, Instagram, Threads, and TikTok), understanding their corresponding ad management platforms is a bonus
Experience with email marketing platforms and campaign management
Possess experience in social media marketing, consumer insights, social platforms, brand positioning, and marketing analytics
Be organized, detail-oriented & proactive with a true passion for pop culture, fan communities and the brands we work with
Able to manage multiple projects in a fast-paced environment
Be resourceful and willing to find creative solutions that will help you achieve your goals
Have flexibility to thrive within a fast-paced work environment with unpredictable deadlines and schedules
Be able to travel up to 10 times annually, domestic and international, including weekends, as needed
Have experience with Adobe Creative Suite (InDesign, Illustrator and Photoshop) or designing branded marketing assets with Canva

Responsibilities

Executing and maintaining multi-channel marketing campaigns (email, social media, web, exhibitor, and event marketing) that drive fan engagement and ticket sales
Manage social media calendars and community engagement across platforms like TikTok, Instagram, Facebook, Threads, and X
Creating image, video and copy assets for marketing campaigns, including social media, email, and print
Working alongside the website and content teams to ensure event website is up to date for attendee comms
Supporting on-site and year-round fan engagement initiatives, including local partnerships, influencer collaborations, and event activations
Tracking and measuring key metrics (ROI and KPIs) of marketing initiatives and informing manager of status and deliverables
Maintaining an eye for detail and quality on projects big and small, while communicating with the team to meet deadlines
Seeking out the latest trends in marketing and advertising to help us achieve our audience acquisition and retention goals

Skills

Key technologies and capabilities for this role

Social Media ManagementTikTokInstagramFacebookThreadsXEmail MarketingContent CreationVideo ProductionCopywritingEvent MarketingAnalyticsInfluencer CollaborationsDigital MarketingGraphic Design

Questions & Answers

Common questions about this position

What skills are required for the Marketing Coordinator role?

Required skills include experience marketing consumer products or events, excellent copywriting, communication, and interpersonal skills, knowledge of social media platforms like Facebook, Instagram, Threads, and TikTok, experience with email marketing platforms, and skills in social media marketing, consumer insights, brand positioning, and marketing analytics.

What is the compensation for this Marketing Coordinator position?

This information is not specified in the job description.

Is this Marketing Coordinator role remote or office-based?

This information is not specified in the job description.

What is the team culture like at ReedPop?

ReedPop is the largest producer of pop culture events in the world, building fun daily and delivering once-in-a-lifetime experiences for fans globally, with an extensive stable of respected events like New York Comic Con and PAX.

What makes a strong candidate for this Marketing Coordinator position?

A strong candidate is organized, detail-oriented, and proactive with a true passion for pop culture, plus experience in marketing consumer products or events and skills in storytelling, design, and analytics.

Remitly

International money transfer for immigrants

About Remitly

Remitly focuses on international money transfers, helping immigrants send money to their families quickly and securely at lower costs than traditional banks. The company charges transaction fees and earns from the exchange rate margin, offering various transfer options like bank deposits and cash pickups. Remitly enhances user experience through its website and mobile app, allowing real-time tracking of transfers, and engages with immigrant communities by providing helpful resources and educational support. Its goal is to meet the unique needs of immigrants while ensuring fast, affordable, and reliable money transfer services.

Seattle, WashingtonHeadquarters

2011Year Founded

$423.9MTotal Funding

IPOCompany Stage

Fintech, Financial ServicesIndustries

1,001-5,000Employees

Benefits

Continuing Education or Travel Stipend

Office Culture

Flexible PTO, Schedules and Leaves

DEI Learning Opportunities

Community Engagement

Inclusive Benefits

Risks

Swift's integration into banks' channels poses a competitive threat to Remitly.

AI agents' rise may challenge Remitly's operational model in efficiency and cost-effectiveness.

Schall Law Firm's investigation could impact investor confidence and Remitly's reputation.

Differentiation

Remitly focuses on immigrants, offering competitive rates and fast, secure transactions.

The company leverages technology for a seamless user experience via its app and website.

Remitly engages with immigrant communities through content and educational initiatives.

Upsides

Increased digital wallet adoption in key markets expands Remitly's reach to unbanked individuals.

AI agents in operations could reduce costs and improve Remitly's efficiency.

Visa collaboration enhances Remitly's cross-border fund flow services, boosting customer satisfaction.

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