Monetization Marketing Manager
ZoomFull Time
Expert & Leadership (9+ years)
Candidates should possess 3+ years of experience working on a data team to deliver insights for subscription products, 3+ years of strategic abilities and demonstrated leadership experience, an understanding of subscriber and product engagement analytics, proficiency in SQL and working with relational databases, 3+ years of experience using data programming languages such as Python or R, and 3+ years of experience working in big data environments such as BigQuery or dbt, querying 10M+ rows, along with 1+ years of experience in data tools such as Mode, Looker, Tableau, Airflow, or github.
The Manager, Subscriber Analytics will establish core monetization metrics like Customer LTV and revenue forecasts that inform company-wide decision-making, connect subscriber growth and revenue trends into a cohesive narrative that informs strategy and highlights opportunities for leadership, partner with data analysts, engineers, PMs, and business operators to deliver insights that span teams and tools, collaborate with Finance and Strategy teams to shape metrics and analysis used in external reporting, including Board updates and public disclosures, oversee and enhance centralized reporting on monetization performance — ensuring it's trusted, consistent, and easy to use across teams, improve data accessibility by streamlining pipelines and building self-serve tools that empower non-technical users, and demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
Digital and print news organization
The New York Times provides news coverage, analysis, and opinion pieces on various topics such as politics, business, technology, and culture, catering to a global audience. Its products include both digital and print editions, which operate on a subscription-based model, generating revenue from over 10 million paid subscriptions. The company also earns income through advertising, including display ads and sponsored content. What sets The New York Times apart from competitors is its reputation for reliable journalism and in-depth reporting. Additionally, it offers specialized services like NYT Cooking, which enhances the value for subscribers. The goal of The New York Times is to deliver high-quality journalism while adapting to the changing media landscape.