Lead Product Manager, Mobile App

Position Overview

Become a part of our caring community and help us put health first. The Lead Product Manager conceives of, develops, delivers, and manages products for customer use. The Lead Product Manager works on problems of diverse scope and complexity ranging from moderate to substantial.

As part of the Digital Product Management Team, the Lead Product Manager, Mobile app will play a key role in maturing Humana's core mobile payer, benefits, provider and pharmacy experiences in support of advancing the company’s health first priorities. The person in this role will move forward the digital vision of meeting customers where they are and solving their needs with the simplest, seamless experiences using the full palette of digital technologies.

A successful leader will be centered on the needs of Humana's members by integrating the experience of Humana's flagship mobile app, Go365 behavior health, and Pharmacy mobile experiences. The product vision will seamlessly merge synchronous and asynchronous messaging member experiences in the app experience for a secure and convenient channel for member service.

This role will partner with key product, design, and engineering leaders across the organization to define and drive mobile app roadmap features solving for strategic pain points from the moment of need for healthcare benefits, benefits selection, receiving healthcare benefits, getting behavioral health cues, and renewing membership, and each interaction in-between.

This role will lead a set of cross-functional, agile product teams to activate against each aspect of roadmap and strategy for the flagship mobile app, blending technical knowledge, enterprise product experience, and demonstrated ability to distill complexity into mobile experiences that truly meet customer needs.

This role will navigate both strategic and tactical business, design, and engineering challenges seamlessly and will serve as a key partner across the Digital product organization with a diverse set of internal stakeholders. This role will be a strong advocate for the end user by developing a deep understanding of their needs through feedback and research. The Lead Product Manager, Mobile App will establish KPIs and OKRs for the product team and ensure alignment with senior leadership.

Key Responsibilities

1. Product Strategy & Execution

• Develop and own the mobile app roadmap, prioritizing features that enhance engagement, usability, and self-service capabilities.
• Lead the end-to-end product lifecycle, from ideation and design to development, testing, and launch.
• Leverage customer insights, feedback, and risk data to define product features and roadmap in partnership with other SMEs.
• Optimize the mobile-first experience by leveraging native app functionalities (e.g., biometrics, push notifications, deep linking, offline access, Apple/Google Wallet integration).

2. Growth & Adoption

• Drive user acquisition, activation, and retention through seamless onboarding, in-app guidance, and engagement strategies.
• Work closely with marketing and CX teams to implement growth strategies, including personalized messaging, referrals, and promotions.
• Analyze user behavior and funnel metrics to optimize conversion rates, feature adoption, and retention.

3. Data-Driven Decision-Making

• Use analytics tools like Adobe to track engagement, retention, and feature performance.
• Conduct A/B testing and experimentation to optimize user flows and improve app stickiness.
• Gather user feedback through surveys, app reviews, and usability testing to iterate and enhance the mobile experience.

4. Cross-Functional Collaboration

• Partner with engineering to ensure high-quality development and optimal app performance on iOS and Android.
• Excellent communication and relationship-building skills with an ability to prioritize, negotiate, and work with a variety of internal and external stakeholders.
• Communicate product vision, roadmap, and key metrics to leadership and stakeholders.

Employment Type

• Full time

Salary

• [Salary information not provided]

Location Type

• [Location type information not provided]