LATAM Retention Specialist at Sporty Group

São Paulo, State of São Paulo, Brazil

Sporty Group Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
iGaming, Online GamingIndustries

Requirements

  • Bachelor’s degree in marketing, business, or a related field
  • 2+ years’ experience in retention, CRM, or customer lifecycle management
  • Experience in the Online Casino or broader iGaming industry is strongly preferred
  • Strong analytical skills and data-driven mindset
  • Excellent communication skills, fluent in written and spoken English
  • Familiarity with retention and marketing automation tools is a plus

Responsibilities

  • Assist in planning and executing retention campaigns and promotional activities for existing & new users across the LATAM markets
  • Monitor key metrics (Retention, Reactivation, ROI) and prepare reports to track user engagement and optimization
  • Collaborate with internal product and analytics teams to maintain and improve retention tools and reporting accuracy
  • Help ensure regional offers and promotions are delivered on time and remain competitive
  • Coordinate with external partners on campaign execution and follow-up tasks
  • Support personalization and automation initiatives by providing regional operational input

Skills

CRM
Retention Campaigns
Customer Lifecycle Management
Analytics
ROI Tracking
Data Reporting
Campaign Execution
Personalization
Automation
Customer Engagement

Sporty Group

Sports app for news, scores, streaming

About Sporty Group

Sporty.com is a sports app designed for sports enthusiasts, offering features such as sports news, live football scores, live streaming, sports odds, and interactive chat. Users can follow, like, share, and watch sports content without any cost or advertisements, creating a seamless experience. The app targets sports fans who want real-time information and community engagement. Unlike competitors, Sporty.com provides free access to its services, aiming to build a large user base that can be monetized through partnerships and sponsorships in the future. The goal of Sporty.com is to enhance the sports viewing experience while fostering a loyal community of sports fans.

Campbell, CaliforniaHeadquarters
2013Year Founded
VENTURE_UNKNOWNCompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees

Benefits

Quarterly Bonus
Flexible Work Hours
Paid Vacation
Annual Company Retreat

Risks

Resource allocation to Sociable Soccer may divert focus from Sporty.com's core offerings.
Technical integration of Sociable Soccer may affect user experience on Sporty.com.
Unified login system poses potential cybersecurity risks if not properly managed.

Differentiation

Sporty.com offers a free, ad-free sports app experience, unlike many competitors.
The app provides interactive features like chats with football legends, enhancing user engagement.
Sporty.com integrates live scores, streaming, and sports news in one seamless platform.

Upsides

Acquisition of Sociable Soccer expands Sporty Group's reach into the gaming sector.
Partnerships with sports organizations enhance content and provide monetization opportunities.
Growing demand for real-time sports information boosts Sporty.com's user base.

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