LatAm Corporate PR Manager at Grindr

Los Angeles, California, United States

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$100,300 – $133,800Compensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, LGBTQ+, Public RelationsIndustries

Requirements

6+ years of corporate, issues, and crisis communications experience at an agency or in-house for a consumer technology company
Proven knowledge of Latin American media markets, especially Brazil, Mexico, Colombia, Chile, and Argentina
Experience managing PR agencies and/or working within an agency environment
Excellent written and spoken communication skills in English, and either Spanish or Portuguese (bonus points if you have both!)
Ability to interpret and adapt communications for cultural nuance across diverse audiences
Confident media liaison skills with a track record of managing press relationships in sensitive contexts
Experience addressing and advising on sensitive topics in the tech, social, or LGBTQ+ spaces
Familiarity with Grindr’s mission, industry, and community

Responsibilities

Lead corporate PR initiatives, with emphasis on issues and crisis management
Develop and execute proactive and reactive media strategies to protect and enhance Grindr’s reputation
Via retained agency(s), serve as a primary liaison to media, particularly in Latin America (Brazil, Mexico, Colombia, Chile, Argentina), building and maintaining strong journalist relationships
Manage PR agencies and external partners, ensuring alignment with Grindr’s communications goals
Draft press releases, statements, Q&As, and executive talking points for sensitive and complex issues
Advise internal stakeholders on culturally appropriate messaging and communications strategies
Monitor and analyze media coverage, reporting insights and recommendations to leadership
Collaborate across Marketing, Legal, Policy, and Trust & Safety teams on integrated communications strategies
Support corporate announcements, executive visibility, and thought leadership programs
Work in close collaboration with the Public Affairs team

Skills

Key technologies and capabilities for this role

Corporate PRIssues ManagementCrisis CommunicationsMedia RelationsPress ReleasesStakeholder ManagementAgency ManagementCross-Cultural CommunicationsMedia MonitoringJournalist RelationshipsLatin America MediaReputation Management

Questions & Answers

Common questions about this position

What is the salary range for the LatAm Corporate PR Manager position?

The salary range is $100.3K - $133.8K.

Is this a remote role, or does it require office presence?

This is a hybrid role based in the Los Angeles office, requiring in-person presence on Tuesdays and Thursdays.

What are the key skills and experience required for this role?

The role requires 6+ years of corporate, issues, and crisis communications experience, proven knowledge of Latin American media markets (especially Brazil, Mexico, Colombia, Chile, and Argentina), experience managing PR agencies, and excellent communication skills in English plus Spanish or Portuguese. Additional needs include cultural nuance adaptation, media liaison skills, and familiarity with sensitive topics in tech, social, or LGBTQ+ spaces.

What is the team structure or work environment like for this position?

The role involves close collaboration with Marketing, Legal, Policy, and Trust & Safety teams, as well as the Public Affairs team, and leading efforts with retained PR agencies focused on Latin American media markets.

What qualities make someone likely to thrive in this role?

You may thrive if you are a strategic thinker with sound judgment under pressure, given the role's focus on high-stakes crisis management and cultural nuance.

Grindr

Social networking app for LGBTQ individuals

About Grindr

Grindr connects gay, bi, trans, and queer individuals through a social networking app that uses location-based technology. Launched in 2009, it serves millions of users worldwide, providing a platform for social interaction, dating, and networking specifically for the LGBTQ community. Unlike other dating apps, Grindr focuses solely on this demographic, creating a safe and inclusive environment. The app generates revenue through advertisements, premium subscriptions like Grindr Unlimited, and in-app purchases, allowing users to enhance their experience. Beyond dating, Grindr engages with social issues and offers resources related to sexual health and safety, aiming to expand its influence within the community.

Los Angeles, CaliforniaHeadquarters

2009Year Founded

$90.5MTotal Funding

IPOCompany Stage

Consumer Software, Social ImpactIndustries

201-500Employees

Benefits

Family Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Phone/Internet Stipend

Wellness Program

Family Planning Benefits

Performance Bonus

Employee Stock Purchase Plan

Risks

Union-busting allegations could harm Grindr's reputation and employee relations.

The AI 'wingman' bot may raise privacy concerns among users.

Involvement in Canberra's homophobic assault investigation could lead to negative publicity.

Differentiation

Grindr focuses exclusively on the LGBTQ community, offering a unique social networking platform.

The app leverages location-based technology to connect users globally, enhancing user engagement.

Grindr for Equality engages users in social issues, expanding its influence beyond dating.

Upsides

Grindr's AI 'wingman' bot aligns with the trend of AI-driven personalization in dating apps.

The partnership with Meridian enhances user safety, aligning with the trend of safety features.

Grindr's expansion into health services aligns with the trend of apps offering wellness features.

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