Head of Performance Marketing at Flex

New York, New York, United States

Flex Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
FinTech, Real EstateIndustries

Requirements

  • 10+ years of experience in growth marketing or performance marketing
  • Proven track record of building and scaling growth marketing in a high-growth D2C business, ideally in the fintech space
  • Experience with a variety of channels with a strong expertise in digital marketing
  • Deep analytical mindset with experience managing marketing budgets and forecasts, optimizing for ROI and A/B testing to drive growth
  • Desire for fast-paced, entrepreneurial, and collaborative environment
  • High attention to detail, including precise and effective communication with senior stakeholders
  • Coach-player mindset — ability to build a high performing team while getting hands-on

Responsibilities

  • Set the foundation for our growth effort by partnering with analytics on attribution and incrementality testing frameworks
  • Deeply understand the Flex business and unit economics to lead budget planning, forecasting, and help set aggressive targets
  • Move fast to drive Out Of Network growth, standing up and optimizing channels (digital, podcast, TV, etc) continuously testing creatives, messaging, and audience targeting to improve performance
  • Define and track key performance metrics, leveraging analytics tools like Amplitude, Singular and Sigma to make data-driven marketing decisions
  • Partner with our product team to build and execute referral programs and optimize the end to end experience

Skills

Performance Marketing
Growth Marketing
Attribution Modeling
Incremental Analysis
Full-Funnel Marketing
Lead Generation
Cost Per Acquisition
Analytical Expertise
Marketing Strategy
Cross-Functional Collaboration

Flex

Comprehensive contract manufacturer for electronics

About Flex

Flex provides comprehensive electronics manufacturing services, originally starting with circuit board production for tech companies in Silicon Valley. The company automates its manufacturing processes to ensure reliability and cost-effectiveness, which has made it a trusted partner for various industries, including automotive, healthcare, and consumer electronics. Flex's services encompass design, engineering, manufacturing, and supply chain management, allowing businesses to outsource their production needs and focus on their core activities. A key differentiator for Flex is its subsidiary, Anord Mardix, which specializes in critical power solutions and custom products for clients with complex requirements. Additionally, Flex is dedicated to sustainability, aiming for a significant portion of its customers to adopt science-based emissions targets by 2025, reflecting its commitment to environmental responsibility.

Singapore, SingaporeHeadquarters
1969Year Founded
$200MTotal Funding
IPOCompany Stage
Industrial & Manufacturing, EnergyIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Company Equity
Unlimited Paid Time Off
Paid Holidays
Parental Leave
Profit Sharing

Risks

Integrating JetCool Technologies may lead to operational and cultural alignment challenges.
Partnership with Musashi Energy exposes Flex to risks of emerging technology failures.
Jamdeo joint venture faces competitive pressures in the smart TV and media streaming market.

Differentiation

Flex offers end-to-end manufacturing solutions, from design to supply chain services.
Anord Mardix, a Flex subsidiary, specializes in critical power solutions and custom offerings.
Flex's commitment to sustainability aligns with global efforts to combat climate change.

Upsides

Flex's acquisition of JetCool enhances its data center cooling solutions for AI servers.
Partnership with Musashi Energy boosts Flex's AI data center energy storage capabilities.
Flex's Zhuhai facility's AME Excellence Award highlights its world-class manufacturing standards.

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