GTM Strategist at Hive

Vancouver, British Columbia, Canada

Hive Logo
CA$180,000 – CA$230,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
FintechIndustries

Requirements

  • 7–10+ years in management consulting, go-to-market strategy, growth, or product marketing, ideally within fintech, marketplaces, or B2B SaaS
  • Proven success in building and executing GTM plans in partnership with sales and marketing leaders
  • Strong strategic and analytical capabilities with an ability to translate insights into business outcomes
  • Excellent communicator who can influence senior stakeholders across multiple teams
  • Deep understanding of sales processes and marketing funnels and how they intersect
  • A proactive operator who thrives in a fast-paced, high-growth environment and brings structure to ambiguity
  • Preferred Skills
  • Background in consulting or commercial strategy at a high-growth company
  • Experience in capital markets, financial services, or trading-related industries
  • Familiarity with B2B2C or two-sided marketplace GTM frameworks
  • Exposure to packaging, and channel strategy
  • Hands-on experience with CRM, automation, and analytics tools (Salesforce preferably)

Responsibilities

  • Developing and owning the go-to-market strategy for key business initiatives and new product launches
  • Partnering with leadership to ensure market positioning and commercial strategy are tightly aligned
  • Building and maintaining segment-specific GTM playbooks for institutional and issuer channels
  • Conducting competitive analysis and market intelligence to identify growth opportunities and inform differentiation
  • Designing sales enablement and marketing programs that equip frontline teams with the right tools, insights, and messaging
  • Driving cross-functional alignment across Product, Marketing, and Revenue to ensure a consistent customer experience from awareness through activation
  • Translating performance data into actionable insights and leadership recommendations that shape go-forward plans
  • Leading post-launch retrospectives to measure effectiveness, codify learnings, and refine our GTM motion

Skills

GTM Strategy
Market Positioning
Commercial Strategy
Competitive Analysis
Market Intelligence
Sales Enablement
Sales Playbooks
Cross-functional Alignment
Product Launches

Hive

Provides AI models and APIs for search

About Hive

Hive offers advanced artificial intelligence models through APIs that enhance search capabilities, such as visual similarity and text-to-image search. Their deep learning models can accurately classify content and generate images and text, making them valuable for industries like sports and marketing. Hive differentiates itself with high standards of information security, holding ISO 27001:2022 and SOC Type 2 certifications. The company's goal is to empower businesses by providing AI solutions that improve their operational efficiency and decision-making.

San Francisco, CaliforniaHeadquarters
2013Year Founded
$138.3MTotal Funding
SERIES_DCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Benefits

Competitive Pay
Equity
Comprehensive Insurance
Catered Meals
Corporate Gym Membership

Risks

Emerging competition from OpenAI's GPT-4 could challenge Hive's content moderation market.
TrueMedia's collaboration with Microsoft may threaten Hive's AI-generated content detection.
Free AI-powered tools like TrueMedia's deepfake detector could reduce demand for Hive's services.

Differentiation

Hive offers a comprehensive suite of pre-trained AI models for diverse applications.
The company provides turnkey software solutions powered by proprietary AI models and datasets.
Hive's technology supports platform integrity, brand protection, and context-based ad targeting.

Upsides

Hive's collaboration with Virgin Money shows potential in the real estate and energy sectors.
Growing demand for AI-powered content moderation boosts Hive's market opportunities.
Hive's Intelligent Search services enhance content discovery and moderation capabilities.

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