Partiful

GTM Manager - Houston

United States

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
InternshipJob Type
UnknownVisa
Consumer Software, Social ImpactIndustries

Position Overview

  • Location Type: Onsite (City Specific - Requires local presence)
  • Employment Type: Contract-to-Hire
  • Salary: Not specified (Negotiable based on experience)

Partiful is a social event platform dedicated to fostering friendships through memorable experiences. The company has received significant recognition, including being named Google’s Best App of 2024, a finalist for Apple’s App Store Awards, and Apple’s App of the Day (awarded twice in 3 months). They are backed by top-tier investors and advised by successful consumer social product founders.

This role seeks a Go-To-Market Manager to drive growth in a specific market, acting as the primary driver of user acquisition and engagement. The ideal candidate will be entrepreneurial, resourceful, and deeply connected to the local community.

Responsibilities

  • Drive growth in the assigned market, owning city-level goals and KPIs.
  • Identify, onboard, and support Organizations and Power Hosts – assisting them in creating events and increasing platform usage.
  • Plan and execute launch activations and local marketing campaigns.
  • Source and develop strategic partnerships with influential brands.
  • Leverage data to monitor city performance, optimize conversion rates, and inform growth strategies.
  • Serve as the face of Partiful in the city, providing product feedback and shaping the go-to-market playbook.
  • Work cross-functionally with community and marketing teams to localize content and strategy.
  • Host and attend parties to experience the product and build relationships.

Requirements

  • 1-3 years of experience in consulting or growth at a consumer startup.
  • Thrive in zero-to-one environments – scrappy, resourceful, and action-oriented.
  • Strong local knowledge of the city and ability to navigate its social scenes.
  • Passion for meeting people and building relationships.

Application Instructions

  • (Application instructions are missing from the provided text. Please submit your resume and cover letter through the Partiful application process.)

Company Information

  • Mission: To cultivate friendships through social events.
  • Product: A platform for planning and managing social events.
  • Investors: Andreessen Horowitz and Google Ventures.
  • Awards: Google’s Best App of 2024, Apple’s App Store Awards Finalist, Apple’s App of the Day (twice in 3 months).

Skills

Growth
Marketing
Partnerships
Data Analysis
Community Building
Relationship Building

Partiful

Event planning and social networking platform

About Partiful

Partiful simplifies the process of planning and enjoying social events for party hosts and guests. The platform offers a variety of tools that help users manage their gatherings, including features for sharing photos, collecting RSVPs, running polls, and sending text updates to attendees. This user-friendly approach enhances the experience of organizing events, making it easier for hosts to coordinate and for guests to stay informed. Unlike many competitors in the event planning and social networking market, Partiful focuses on creating a seamless experience that emphasizes building friendships and making memories. The company's goal is to provide a comprehensive suite of services that cater to the diverse needs of its users, generating revenue through subscription fees and premium features that offer additional convenience and customization.

New York City, New YorkHeadquarters
2020Year Founded
$19.5MTotal Funding
SERIES_ACompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Mental Health Support
Commuter Benefits
Unlimited Paid Time Off
401(k) Retirement Plan
401(k) Company Match

Risks

Apple's potential entry into event planning apps poses a significant threat to Partiful.
The competitive landscape includes strong players like Evite and Facebook Events.
Partiful's market penetration could be limited by established competitors' strong foothold.

Differentiation

Partiful focuses on simplifying real-world friendship cultivation through event planning.
The platform offers unique features like inviting friends-of-friends without phone numbers.
Partiful emphasizes a seamless user experience with tools for RSVPs, polls, and text updates.

Upsides

Partiful secured $20M in Series A funding, indicating strong investor confidence.
The rise of Gen Z influences event planning, favoring Partiful's customizable features.
Increased interest in hybrid events presents opportunities for Partiful's integrated solutions.

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