Crypto.com

Growth Marketing Hacker: TradFi - Stocks/Equities

Los Angeles, California, United States

$60,000 – $80,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Technology, Marketing, FintechIndustries

Requirements

Candidates should possess a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 5 years of experience in growth marketing, preferably within the fintech or cryptocurrency space. Strong analytical skills, a deep understanding of digital marketing channels, and experience with user acquisition strategies are essential. Familiarity with traditional finance and equities markets is highly desirable.

Responsibilities

The Growth Marketing Hacker will be responsible for developing and executing the go-to-market strategy for Crypto.com’s new stocks and equities trading platform, collaborating with product and strategy teams to define the roadmap and messaging. They will lead growth GTM for new features, conceptualize integrated campaigns across various channels, conduct user research, and analyze market trends to drive user acquisition, engagement, and retention, while also tracking and reporting on campaign performance and optimizing strategies for continuous improvement.

Skills

User Acquisition
Digital Marketing
Campaign Management
User Research
Market Trends
Analytics
A/B Testing
Growth Hacking
Traditional Finance
Equities Markets

Crypto.com

Cryptocurrency trading and financial services platform

About Crypto.com

Crypto.com provides a platform for trading and managing cryptocurrencies, catering to over 100 million customers worldwide. Users can buy, sell, and store various cryptocurrencies while benefiting from services like transaction processing and card issuance. The platform generates revenue primarily through transaction fees and premium services, ensuring a secure and user-friendly experience. What sets Crypto.com apart from its competitors is its strong focus on regulatory compliance, security, and privacy certifications, which builds trust among users. The company's goal is to accelerate cryptocurrency adoption, aiming to have 'Cryptocurrency in Every Wallet™' and to support builders and entrepreneurs in creating a more equitable digital ecosystem.

Key Metrics

Central and Western District, Hong KongHeadquarters
2016Year Founded
$24.3MTotal Funding
SERIES_ACompany Stage
Fintech, Crypto & Web3Industries
5,001-10,000Employees

Benefits

Competitive compensation package.
Huge responsibilities from Day 1: Be the owner of your own learning curve. The possibilities are limitless and depend on you
International company and team

Risks

Regulatory challenges in South Korea could pose compliance risks.
Integration of traditional financial instruments may expose new regulatory risks.
Expansion into Dubai involves navigating complex regulatory landscapes.

Differentiation

Crypto.com offers the world's largest crypto card program with Visa.
The company integrates traditional finance with crypto through strategic acquisitions.
Crypto.com is a leader in regulatory compliance, security, and privacy certifications.

Upsides

Acquisition of Orion expands product offerings in the UAE's crypto-friendly environment.
Growing interest in crypto-based loyalty programs enhances Visa card offerings.
Eco-friendly blockchain solutions align with Crypto.com's sustainability goals.

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