[Remote] Group Product Manager, Core Experience at BetterSleep

United States

BetterSleep Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • 6–12 years of Product Management experience, including 2+ years managing PMs or pods
  • Experience building or leading core experience teams in high-engagement products (health, wellness, habit, or lifestyle apps)
  • Strong product taste, user empathy, and understanding of habit systems
  • Ability to balance intuition with experimentation and evidence
  • Excellent communication and partnership skills with Design, Engineering, and Marketing
  • Ability to make decisive and focused decisions, even in ambiguous situations

Responsibilities

  • Own the Core Experience: Define and lead the product strategy for the end-to-end user journey
  • Build and lead the team: Manage and mentor a small team of PMs, partnering closely with Design, Data, and Engineering
  • Drive retention and satisfaction: Make the product better for users over time, focusing on engagement, delight, and emotional connection
  • Turn insights into action: Synthesize user research, data, and behavioral signals into meaningful improvements
  • Shape the future of sleep health: Collaborate with partners across BetterSleep and Teladoc to connect content, insights, and care into a unified user experience
  • Measure what matters: Own engagement KPIs such as activation, DAU/MAU, retention, and drive experiment velocity and continuous learning

Skills

BetterSleep

Sleep improvement app with personalized features

About BetterSleep

BetterSleep provides a sleep improvement app aimed at enhancing users' sleep quality and overall wellbeing. The app includes features such as soothing sounds, sleep meditations, bedtime stories, and breathing exercises, all tailored to create a personalized sleep experience. Users can access basic features for free, while premium content is available through a subscription model. This approach allows BetterSleep to generate revenue while offering a wide range of resources for individuals looking to improve their sleep patterns and manage stress and anxiety. The app has received positive feedback, with many users reporting reduced stress and waking up feeling well-rested. BetterSleep distinguishes itself from competitors by focusing on technology-driven solutions that are accessible and effective, addressing the increasing demand for mental health and wellness tools.

Montreal, CanadaHeadquarters
2009Year Founded
M_AND_ACompany Stage
Consumer Software, HealthcareIndustries
51-200Employees

Risks

Increased competition from established apps like Calm and Headspace.
Potential user backlash over data privacy concerns.
Free content on platforms like YouTube may reduce subscription value.

Differentiation

BetterSleep offers a comprehensive suite of sleep improvement features.
The app uses a freemium model to attract and retain users.
BetterSleep has a strong track record with over 55 million downloads.

Upsides

AI-driven sleep pattern analysis enhances personalized user recommendations.
Biofeedback technology integration allows for tailored sleep environment adjustments.
Collaborations with mental health professionals ensure evidence-based content.

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