Google Advertising Analyst, CloudKitchens - CDMX at CloudKitchens

Mexico City, Mexico City, Mexico

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Food Delivery, Restaurant TechnologyIndustries

Requirements

3–5 years in performance marketing, with 1–3 years directly managing Google Ads (Search and/or PMax)
B2B experience in fast-paced startups or paid marketing agencies (highly valued)
Preferred industries: restaurant, hospitality, or real estate
Google Ads Search Certification (required)
Google Ads Measurement or PMax Certification (nice to have)
Google Analytics 4 Certification (bonus)
Analytical mindset with advanced Excel/Google Sheets skills (pivot tables, VLOOKUP, conditional functions)
Fluent English (most collaboration with U.S.-based teams)
Strong ability to translate data into actionable insights
Based in Mexico City office, onsite five days a week

Responsibilities

Manage and optimize Google Ads campaigns (Search & PMax) with large monthly budgets exceeding $200K USD
Conduct keyword research, negative keyword cleanup, and ad copy creation
Analyze search term reports to identify opportunities and improve ROAS and lead quality
Track results from upper-funnel leads through lower-funnel conversions, reporting insights to marketing and leadership
Coordinate with paid media agency (they handle implementation, you drive strategy and performance)
Collaborate with sales, analytics, and creative teams to ensure alignment and consistency
Continuously test new strategies and ad variations to identify scalable opportunities

Skills

Google Ads

Search Ads

Performance Max

Keyword Research

Negative Keywords

Ad Copy Creation

ROAS Optimization

Search Term Reports

Campaign Optimization

Paid Media Strategy

CloudKitchens

Provides shared kitchen spaces for delivery-only restaurants

About CloudKitchens

CloudKitchens provides shared kitchen spaces specifically designed for delivery-only restaurants. These kitchens are fully equipped and allow restaurant operators to focus on food quality and employee satisfaction while alleviating the challenges of financing, construction, and maintenance. Clients, including national chains and local restaurants, can quickly open new kitchens, test various food concepts, and optimize delivery operations with minimal risk. The company charges rent for kitchen use and offers additional services, including proprietary technology that streamlines order management. CloudKitchens aims to support restaurant growth in the expanding food delivery market by providing a comprehensive solution that minimizes investment and maximizes efficiency.

Los Angeles, CaliforniaHeadquarters

2018Year Founded

$1,215.9MTotal Funding

LATE_VCCompany Stage

Food & AgricultureIndustries

201-500Employees

Benefits

Health Insurance

Hybrid Work Options

Performance Bonus

Risks

CloudKitchens faces lawsuits for discrimination and labor violations, affecting reputation.

Underutilized facilities and staff layoffs indicate potential operational inefficiencies.

Shift away from virtual kitchens by major brands could impact CloudKitchens' model.

Differentiation

CloudKitchens offers fully equipped shared kitchens for delivery-only restaurants.

The company provides proprietary technology for managing delivery orders efficiently.

CloudKitchens allows testing multiple food concepts from a single kitchen.

Upsides

CloudKitchens received significant investment from Microsoft, indicating confidence in its model.

Expansion into Sacramento and Houston shows growth potential in new markets.

Increased consumer interest in ghost kitchens due to desire to avoid social interaction.

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