Global Events Marketing Manager at Zefr

New York, New York, United States

Apply Now

Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Technology, AdvertisingIndustries

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field
6–8+ years of experience in event marketing, experiential marketing, or brand activation — ideally in B2B tech, media, or advertising
Proven success managing large-scale events across global markets
Strong project management skills with attention to detail and the ability to juggle multiple initiatives simultaneously
Experience collaborating with cross-functional teams and managing external agencies or vendors
Creative thinker who understands how to translate brand strategy into engaging experiences
Comfortable with travel and on-site event execution (estimated 20–25%)
Excellent communication and relationship-building skills
Ability to analyze event metrics and translate insights into actionable strategies
Passion for building meaningful brand experiences and aligning events to Zefr’s mission of responsible marketing

Responsibilities

Develop and execute Zefr’s global event marketing strategy, aligning with company objectives and brand priorities
Plan, manage, and execute a calendar of global events, including trade shows, client summits, partner activations, and industry conferences
Lead end-to-end event production, including concept development, venue selection, vendor management, logistics, and on-site execution
Partner with the Brand Marketing team to ensure consistent messaging, creative, and storytelling across all event assets
Collaborate with Sales and Partnerships to design experiences that drive business impact and strengthen client relationships
Manage event budgets, negotiate vendor contracts, and ensure cost-effective execution
Oversee pre- and post-event marketing campaigns, including invitations, digital promotions, and follow-up communications
Track and report on event performance, including attendance, engagement, and ROI
Maintain strong relationships with industry organizations and event partners to identify new sponsorship and speaking opportunities
Ensure all events reflect Zefr’s mission and reinforce its position as the standard for responsible marketing

Skills

Key technologies and capabilities for this role

Event MarketingEvent StrategyEvent PlanningEvent ExecutionVendor ManagementLogisticsTrade ShowsClient SummitsPartner ActivationsBrand MarketingContent CreationCreative Development

Questions & Answers

Common questions about this position

What is the work location and schedule for this role?

The role is based in New York City and follows a hybrid schedule with in-office days on Tuesday through Thursday.

What experience is required for this position?

Candidates need a Bachelor’s degree in Marketing, Communications, Business, or a related field, plus 6–8+ years of experience in event marketing, experiential marketing, or brand activation, ideally in B2B tech, media, or advertising, with proven success managing large-scale events.

What teams will this role collaborate with?

The role collaborates closely with the Brand Marketing, Sales, and Partnerships teams to deliver impactful experiences.

Is the salary range specified for this position?

This information is not specified in the job description.

What makes a strong candidate for this Global Events Marketing Manager role?

A strong candidate has 6–8+ years in event marketing or brand activation in B2B tech/media/advertising, proven success with large-scale events, and experience leading strategy, planning, execution, budgeting, and cross-team collaboration.

Zefr

Contextual advertising technology for brands

About Zefr

Zefr focuses on contextual advertising, helping brands place their ads alongside relevant content without using personal information. Their technology is especially effective for video ads on platforms like YouTube and Facebook, allowing brands to reach specific audiences while maintaining user privacy. Zefr's Contextual Data Management Platform organizes brand preferences to deliver targeted ad campaigns with high engagement rates. The company differentiates itself by prioritizing privacy-compliant advertising, making it a valuable partner for brands looking to optimize their digital marketing efforts.

Los Angeles, CaliforniaHeadquarters

2009Year Founded

$63.1MTotal Funding

SERIES_ECompany Stage

Data & Analytics, EntertainmentIndustries

201-500Employees

Risks

Emerging AI technologies may increase competition in contextual advertising.

Reliance on platforms like YouTube and Facebook exposes Zefr to algorithm changes.

Expansion into new platforms like Snapchat may pose integration challenges.

Differentiation

Zefr specializes in privacy-compliant contextual advertising, avoiding personal information usage.

Their Contextual Data Management Platform offers impression-level transparency for ad campaigns.

Zefr's Atrium suite provides transparency in walled gardens like Meta and TikTok.

Upsides

Growing demand for privacy-compliant ads aligns with Zefr's contextual advertising approach.

Expansion into Snapchat's ad ecosystem enhances Zefr's brand safety measurement capabilities.

Promotion of Jon Morra to Chief AI Officer boosts AI-driven content analysis.

Land your dream remote job 3x faster with AI

Try Jobo Free