Freelance Art Director at Critical Mass

Calgary, Alberta, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Part TimeJob Type

UnknownVisa

Digital Marketing, Interactive Media, AdvertisingIndustries

Requirements

A drive for pixel-perfect design and visual communication
8+ years of agency and/or in-house experience specializing in interactive visual design for web, mobile, app
A digital portfolio that showcases your end-to-end concepts through final designs and launch
Numerous examples expressing your design process and concepts – hand sketches, digital comps, rapid prototyping, 3D rendering, wireframes, iterations, etc
A collaborative work style and you're comfortable mentoring in a group environment
Knowledge on how to bring out the best in the cross-functional team; digital design, copy, UX, and development
Insight and experience setting design pace on projects; from casting vision, to communicating and delegating the details, and solving the work in a deep and meaningful way
Experience leading a team of designers, production specialists and writers to creative excellence

Responsibilities

Be accountable for successful conception and execution of visual creative direction
Regularly review creative work with the group’s senior creative staff to get feedback on direction, and to ensure the work is aligned with other activities in the group
Deliver the art direction of an interactive project, from concept to iterations to final development and delivery
Develop innovative and on-strategy designs and experiences that meet the objectives of the assignment
Solve problems conceptually in collaboration with the broader interactive team, including writers, UX designers, creative technologists, and developers
Present and articulate design rationale
Communicate effectively, verbally and in writing, with other creatives and product managers, fostering trust and respect
Manage the work of interactive designers and art direct photographers and illustrators as necessary

Skills

Key technologies and capabilities for this role

Art DirectionInteractive DesignVisual DesignWeb DesignMobile DesignApp DesignWireframesPrototyping3D RenderingHand SketchesDigital CompsUX CollaborationCreative DirectionPixel-Perfect Design

Questions & Answers

Common questions about this position

What experience level is required for the Freelance Art Director role?

Candidates need 8+ years of agency and/or in-house experience specializing in interactive visual design for web, mobile, app.

What skills are essential for this position?

Key skills include conceptual development and execution of creative deliverables, pixel-perfect design, a collaborative work style, effective communication, and experience leading teams of designers.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What should my portfolio include to be a strong candidate?

Your digital portfolio should showcase end-to-end concepts through final designs and launch, with numerous examples of your design process including hand sketches, digital comps, rapid prototyping, 3D rendering, wireframes, and iterations.

What is the compensation for this freelance role?

This information is not specified in the job description.

Critical Mass

Digital experience design and marketing agency

About Critical Mass

Critical Mass is a digital experience design agency that creates engaging digital solutions for clients in various industries, including automotive, finance, healthcare, and retail. The agency focuses on delivering tailored digital strategies, user experience (UX) design, and technology solutions. Their services encompass website design and development, digital marketing campaigns, social media management, and data analytics. Critical Mass differentiates itself from competitors through its collaborative approach, working closely with clients to co-create solutions that resonate with their target audience. The company aims to simplify complex digital challenges and provide user-friendly solutions while nurturing talent through programs like the Critical Mass Artist In Residence (CM AIR) and Trailhead.

Calgary, CanadaHeadquarters

1996Year Founded

$238KTotal Funding

M_AND_ACompany Stage

Data & Analytics, Consulting, Consumer SoftwareIndustries

1,001-5,000Employees

Benefits

Professional Development Spending Account that can be used for conferences, courses, subscriptions, books

Competitive pay and benefits

Match charitable donations up to $100USD

Flexible, reasonable work-from-home arrangements whenever possible

Risks

Emerging digital agencies in Canada threaten Critical Mass's market share.

Rebranding with BlackSquare may misalign with Diageo's brand vision, affecting collaborations.

Public health disinformation focus may attract scrutiny, impacting reputation in studied regions.

Differentiation

Critical Mass excels in advanced UX design and data analytics.

The company specializes in voice interface design and AI-driven customer interactions.

Critical Mass offers integrated marketing communications and omnichannel strategies.

Upsides

Increased demand for personalized digital experiences boosts Critical Mass's core services.

The rise of e-commerce aligns with Critical Mass's expertise in digital identity solutions.

Growing digital ad expenditure in Canada expands the market for Critical Mass's services.

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