Event Marketing Project Coordinator/Manager (ANZ Market) at Accenture

Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia

Accenture Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, EventsIndustries

Requirements

  • Strong project management including planning (2 to 5 years of experience) within marketing operations or market specific for ANZ regions
  • Good understanding of campaign setup tools, marketing automation, event systems, CRM, or similar
  • Strong client-servicing/stakeholder management (2 to 3 years of client facing exp), including experience working directly with business teams or agencies
  • Excellent attention to detail with proven ability to review content for accuracy (copy, links, layout, etc.)
  • Excellent English language skills: reading, writing, speaking
  • Strong data management abilities (spreadsheet and reporting proficiency)
  • Ability to read, write, and speak proficiently in the language of the market (ANZ)
  • Market expert with holistic understanding of all events in the assigned market (e.g., ANZ)

Responsibilities

  • Act as the main point of contact (POC) interfacing between the local marketing team and the Central Ops team for all event projects
  • Engage the Central Ops shared services teams (Tool Setup & Analysts) and project manage tool setup and processes for events, troubleshooting & escalating as required
  • Provide regular updates on tool setup progress, and event progress reports in WIP meetings (Nominations, Registrations, Attendance status reports)
  • Craft/edit website, email, and registration form copy in local market language, QA event website and emails from language perspective once setup by Tools Setup team
  • Obtain local Client sign off on tool setup
  • Handle guest management for events in partnership with local event organizing team, including review guest lists, manage guest queries (via email)
  • Deploy event comms email campaigns
  • Ensure audience swaps/manual registrations are updated in the system
  • Implement site waitlist/closure if event registration is at capacity
  • Operate proficiently in local market language in internal meetings with local marketing teams and agencies

Skills

Project Management
Marketing Operations
Stakeholder Management
Client Servicing
Copywriting
Content QA
Event Management
Guest Management
Email Campaigns
CRM
Marketing Automation
Event Systems
Campaign Setup

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters
1989Year Founded
$8.5MTotal Funding
IPOCompany Stage
Consulting, Enterprise Software, CybersecurityIndustries
10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.
Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.
The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.
The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.
Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.
The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.
Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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