Estágio em Marketing Digital & Performance at Stanley Black & Decker

São Paulo, State of São Paulo, Brazil

Stanley Black & Decker Logo
Not SpecifiedCompensation
InternshipExperience Level
InternshipJob Type
UnknownVisa
Marketing, Consumer GoodsIndustries

Requirements

  • Cursando a partir do 3º semestre em Publicidade, Marketing, Administração ou áreas correlatas
  • Inglês avançado para participação em reuniões globais (mandatório)
  • Perfil altamente analítico, organizado e com foco no controle de processos, números e KPIs
  • Habilidade de comunicação clara e precisa, especialmente na escrita
  • Conhecimento básico em Excel e pacote Office
  • Motivado por rotinas estruturadas e análise de dados de redes sociais
  • Disponibilidade para trabalhar no modelo híbrido na região da Berrini em São Paulo

Responsibilities

  • Controle de ações, envio de produtos, acompanhamento de contratos e revisão de conteúdo (briefings e publicações)
  • Revisão de conteúdo produzido pela agência, garantindo alinhamento de linguagem e correção gramatical para todas as marcas
  • Suporte no acompanhamento de investimentos em mídia paga (Facebook, TikTok) e mensuração de resultados e KPIs
  • Atualização de websites e suporte nas ativações de estratégia de CRM (E-mail Marketing)
  • Participação em reuniões com o time regional, garantindo a comunicação e o alinhamento das ações com e-commerce e marketing

Skills

Key technologies and capabilities for this role

Marketing DigitalPerformance AnalysisSocial MediaInfluencer ManagementFacebook AdsTikTok AdsEmail MarketingCRMExcelContent ReviewKPIsEnglish

Questions & Answers

Common questions about this position

What is the work arrangement for this internship?

The position requires availability for a hybrid work model in the Berrini region of São Paulo.

What are the main qualifications and skills required?

Candidates must be enrolled from the 3rd semester in Advertising, Marketing, Administration or related fields, have advanced English (mandatory), a highly analytical and organized profile with focus on processes, numbers and KPIs, clear communication skills especially in writing, and basic knowledge of Excel and Office package.

What does the company culture emphasize?

The company seeks extraordinary people with purpose, integrity, relentless pursuit of excellence, and care for improvement, offering an incredible work environment with mutual respect, value for diverse perspectives, and opportunities to belong, grow, learn, and contribute positively.

What salary or compensation is offered for this internship?

This information is not specified in the job description.

What makes a strong candidate for this internship?

A strong candidate is highly analytical, organized, motivated by structured routines and social media data analysis, with advanced English and interest in metrics and processes.

Stanley Black & Decker

About Stanley Black & Decker

New Britain, ConnecticutHeadquarters
1843Year Founded
IPOCompany Stage
Industrial & Manufacturing, Consumer GoodsIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
401(k) Retirement Plan
Employee Stock Purchase Plan
Paid Vacation
Paid Sick Leave
Paid Holidays
Unlimited Paid Time Off
Wellness Program
Phone/Internet Stipend

Risks

Emerging Asian tool manufacturers increase competition, impacting market share and pricing.
Stricter environmental regulations may raise production costs for power tools.
Growing tool rental services could reduce individual tool purchases, affecting sales.

Differentiation

Stanley Black & Decker integrates WhisperDrive technology, enhancing product performance and market appeal.
DEWALT's POWERSHIFT system reduces CO2e emissions by up to 60%, leading in eco-friendly tools.
CRAFTSMAN's seven 2024 Pro Tool Innovation Awards highlight its industry-leading innovation.

Upsides

Partnership with WECS Renewables expands reach into the renewable energy sector.
Increased demand for eco-friendly tools boosts DEWALT's market traction in North America.
DEWALT's tool donation initiative supports tradespeople, potentially increasing brand loyalty.

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